NEW YORK, November 12, 2021 (Newswire.com) - Imagine you're in charge of planning an event. You've secured the venue, ordered the food and drinks, picked out the decorations, decided on the party favors, and mailed out the invitations.
The only problem is the invitations got lost in the mail and no one received theirs. All that planning and hard work were for naught.
That's what it feels like for small businesses who craft a newsworthy press release but don't earn any valuable media mentions.
But that's no longer a problem for companies who leverage Newswire's Guaranteed Media Placements.
As an industry leader in press release distribution, Newswire combines a comprehensive strategy and its Guaranteed Media Placements program to help companies land features that will transform their business and put them in a position to amplify their message.
In addition to helping its clients land coverage in top-tier publications such as Business Insider, Cheddar, Forbes, The Wall Street Journal, People, and others, Newswire continues to help small and midsize companies secure local media mentions, too.
Newswire is guaranteeing media placements for Arizona companies in publications such as the Yuma Sun, among others.
"Local media mentions are powerful for small businesses and we're guaranteeing our clients' content will be featured in popular publications in Arizona," said Charlie Terenzio, CMO and SVP of Media and Marketing Communications at Newswire. "The level of exposure we're able to create for our clients is game-changing, and we're looking forward to helping small businesses break through the noise of their industry."
Local media placements are beneficial for a number of reasons, including:
- Awareness - Local earned media mentions provide companies the ability to build relevant local backlinks that can boost SEO performance and position the brand as an expert in the area. These placements can also be used to create social media posts. Before publishing, make sure the local publication is tagged in the post to increase reach and exposure.
- Targeting - Crafting compelling press releases that speak directly to a community is an impactful way to build a local presence. Targeting local media placements empowers companies to niche down and speak directly to their target audiences.
- Reputation - Connecting and building relationships with the local community through consistent press release distribution and earned media mentions will help create and solidify a positive reputation.
If you're an Arizona-based company and want local press coverage in popular publications, act now and get a free Media and Marketing assessment and 10% off your next press release.
Newswire delivers its best-in-class technology as a service to provide high-impact press release distribution, empowering the Media Advantage: greater brand awareness through earned media, increased traffic, greater search engine recognition, more leads, and increased sales.
Newswire is the only one in the industry that provides the Media Advantage Plan "MAP" that provides press release campaign automation that delivers press releases, media outreach and targeted commercial marketing to provide customers the going-to-market advantage required to compete for the mindshare and market share needed to accelerate sales. The "MAP" provides Newswire experts that customize a media and marketing communications plan and platform that ensures timely campaign production and in a cost-effective manner that produces more value.
To learn more about press release distribution or the Media Advantage Plan, visit Newswire.com and check out why our customers have named us #1 for Customer Satisfaction in our industry for four years in a row.
For more information, visit http://www.newswire.com.
CMO and SVP of Media and Marketing Communications