Annex Cloud Expands Partnerships Team

Annex Cloud is investing heavily in its Partnerships Team and delivering an enhanced level of service, support, and expertise.

Annex Cloud, the only SaaS platform delivering Customer Loyalty, Referral Marketing, and User-Generated Content solutions in one configurable offering, is expanding its Partnerships Team. 

“The Annex Cloud executive team recognizes the value of partnerships and is investing heavily to expand and strengthen the channel,” said Chief Strategist, Al Lalani. As a result, Annex Cloud has brought on two new directors to help grow partner relationships and deliver enhanced support for existing partners. 

Carly and Sean bring a strong level of support to the business. With the significant increase in the adoption of our omni-channel loyalty, referral marketing and user generated content solutions across the key eco-systems, their ability to support these integrations and relationships is vital,

Steve Swain

VP of Business Development and Partnerships

The two new members of Annex Cloud’s partnership team, Carly Horn and Sean Claire both come from technology backgrounds and have extensive experience in partner management and marketing. Horn was previously with Loyalty Lion and Claire lead sales initiatives at IBM Silverpop. They joined the team because of Annex Cloud’s unique position in the industry, the strong investment in the partner channel, and the opportunity to advance their careers in a rapidly growing organization. 

“Carly and Sean bring a strong level of support to the business. With the significant increase in the adoption of our omni-channel loyalty, referral marketing and user-generated content solutions across the key eco-systems, their ability to support these integrations and relationships is vital,” said Steve Swain VP of Business Development and Partnerships. 

“We are also seeing considerable interest in partnership opportunities from point of sale (POS) solutions. Our loyalty and referral marketing solutions offer complete omnichannel capability. POS integrations help deliver a stronger product for customers. Our continued investment in our partner channel is supporting the expansion in this line of the business,” said Swain. 

Opportunities for referral revenue and improved customer service make strategic partnerships valuable for Annex Cloud and other SaaS platforms. Annex Cloud is committed to delivering best-in-class loyalty, referral marketing, and UGC software solutions. Annex Cloud has more than 50 partners across the eCommerce technology stack, including all of the leading eCommerce platforms, email service providers (ESPs), and point of sale systems (POS). This ensures that each of Annex Cloud’s solutions can seamlessly integrate into a retailer’s marketing technology stack and deliver measurable value in the form of increased efficiency and more seamless customer experiences. 

About Annex Cloud

Annex Cloud helps you get more from your customers. Fully integrated Customer LoyaltyReferral Marketing, and User-Generated Content solutions work together to deliver a unified customer experience, a greater quantity and quality of referrals and content, and more resilient customer relationships. All of our solutions are backed by an expert team of Customer Success Managers, comprehensive analytics, and extensive third-party integrations.

For additional information, please visit www.annexcloud.com or call 1-866-802-8806.

Source: Annex Cloud

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Categories: E-Commerce and e-Business

Tags: ecommerce platforms, loyalty programs, point of sale solutions, referral marketing program, saas partnerships, user generated content solution


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Annex Cloud offers an extensive platform of customer loyalty, referral marketing and user generated content solutions that help you tackle even the most complex acquisition, conversion and retention challenges.