AccuEngage Earns PRINT® 18 RED HOT Technology Designation

RED HOT Technology

The new AccuEngage from AccuZIP Inc. has been named a “RED HOT Technology” in the Marketing and Multi-channel solutions category by the Association for Print Technologies (APTechSM), organizers of PRINT 18. The RED HOT designation recognizes important product and solution innovations on display at PRINT 18 that are new or significantly updated since last year and serves as a roadmap to “what’s new” in the PRINT 18 exhibit marketplace.

“AccuZIP is honored that AccuEngage was recognized as a RED HOT Technology. This program recognizes innovative products and 'game-changers' and that is what we are always striving for in developing new products and services. In fact, Innovation is one of our Core Values (https://www.accuzip.com/about/). At AccuZIP, we develop value through software solutions that meet our customers' needs. It is extremely important to AccuZIP to provide effective products and services using the latest technological advances and continuing to invent better methods that produce amazing results and we have done just that with the innovative AccuEngage service,” said AccuZip President Kristen McKiernan.

As a RED HOT Technology, AccuZIP’s AccuEngage will have a distinctive “RED HOT” sign posted at the AccuZIP PRINT 18 exhibit booth (AccuZIP Booth #1847) for easy identification during the event, and it will be included in the onsite event guide directory and pre-event publicity.

AccuZIP is honored that AccuEngage was recognized as a RED HOT Technology. This program recognizes innovative products and 'game-changers' and that is what we are always striving for in developing new products and services. In fact, Innovation is one of our Core Values. AccuZIP develops value through software solutions that meet our customers' needs. It is extremely important to AccuZIP to provide effective products and services using the latest technological advances and continuing to invent better methods that produce amazing results and we have done that with the innovative AccuEngage.

Kristen McKiernan

AccuZip President

AccuEngage is a turn-key Informed Delivery Campaign Setup Professional Service to help users set up and manage informed Delivery Campaigns. The AccuEngage service sets up an entire Informed Delivery Campaign and trains users on it including the following: Campaign Setup, Pre-Campaign Analysis Report, Post-Campaign Analysis Reports, Representative Image and Target URL Upload and Ride-Along Image and Target URL Upload. AccuEngage was driven by the identified need to help customers utilize and exploit the value of Informed Delivery for Marketers without getting discouraged or delayed with the technical aspects of campaign creation and management. Informed Delivery helps mailers increase their marketing campaign reach through a synchronized physical and digital touchpoint and with AccuEngage, AccuZIP is able to help facilitate more Informed Delivery campaigns, ultimately resulting in more physical mail in the mail stream. AccuZIP has always believed that the physical mail piece must drive the digital interaction and AccuEngage offers a Professional Service that promotes the two mediums together as “partners,” integrating the components of software, physical mail and digital components together for a better overall mail experience and positive campaign results.

AccuEngage is unique in that it leverages an existing USPS® technology, Informed Delivery, and the expertise of a 26-year team of Mailing Industry Pioneers (AccuZIP Professional Services Group Team) to assist mailers and marketers in USING Informed Delivery and setting up successful campaigns. Informed Delivery is a new service offering and many end-users are confused on the value, how to set up the campaigns, how to get support, pull reports, etc. AccuZIP recognized this need and launched AccuEngage, which is a service offering unique to this powerful USPS® product to help grow its user base, making it a more successful marketing tool for the entire mailing industry. For more information on AccuEngage, visit https://www.accuzip.com/products/professional-services/informed-delivery-campaign-setup/.

 “At the Association for PRINT Technologies, innovation is at the core of our signature event, PRINT,” said APTech President Thayer Long. "We are proud to present this honor to AccuZIP Inc. and look forward to continuing to drive the industry forward together.”

PRINT 18 will take place Sept. 30 through Oct. 2, 2018, at McCormick Place in Chicago. For more information, contact Director, Event Marketing, Sherry MacDonald at 703-264-7237 or e-mail smacdonald@aptech.org.

About the Association for Print Technologies (APTechSM)

The Association for PRINT Technologies is a purpose-driven organization dedicated to supporting the entire commercial printing value chain. We believe in helping our members maximize alignment with their value chain partners to be more effective and competitive. Printing has been vital to communication for decades; today, the digital culture has heightened our industry’s complexity and reframed its relevance. Our signature event — PRINT® — answers the call by bringing the boldest and brightest innovators, influencers and newest technology together to create connections that showcase and advance our industry. For complete information about the association, its programs and its member companies, visit www.PrintTechnologies.org or call 703-264-7200.

About AccuZIP Inc.

AccuZIP Inc., a national software company, provides feature-rich solutions to manage Contact Data Quality, Address Hygiene, USPS Postal Presorting and Compliance and Mail Tracking and Reporting. AccuZIP’s solutions are designed to be utilized across many industry verticals to streamline, standardize and simplify processes associated with data entry, data management and multi-channel communications. AccuZIP’s products and services make it easier for businesses to get their message out to the right people at the right location when they need to most. In business for over 26 years, the company has built an outstanding reputation for value, service and innovation. Mission Statement: AccuZIP simplifies direct mail and data quality processes. This is accomplished by innovative products, responsive service, reliable updates, efficient software, long-range vision and commitment to loyal customer partnerships. Our Technology. Your Success. https://www.accuzip.com

Source: AccuZIP Inc.


Categories: Marketing

Tags: Direct Mail, Informed Delivery, Marketing, Professional Services, USPS


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AccuZIP, Inc., a provides feature rich solutions to manage Contact Data Quality, Address Hygiene, USPS Postal Presorting and Compliance and Mail Tracking and Reporting.