Lawyer Marketing Program Is A Painful Thorn In Big Pharma's Side
The Wholesale Airtime Auction, a weekly fire sale auction for TV and radio commercials, has announced a new lawyer marketing program developed for mass tort firms.
March 1, 2012 (Newswire.com) - Pharmaceutical producers within the US are under constant barrage from big-time mass tort lawyers, and it appears the assault will only intensify now that The Wholesale Airtime Auction, a weekly fire sale auction for remnant TV and remnant radio advertising, is promoting a brand-new lawyer marketing program created for large mass tort firms. The lawyer marketing program is for lawyers that want to advertise in radio or television DMAs/markets on a state-by-state or national level. It is designed to help them reach huge numbers of people that might have been hurt by bad drugs while allowing them to do so at 50-97% less than the conventional CPM cost within the US.
"Our new lawyer marketing program was built specifically for large mass tort lawyers," stated J. Mike Brown, General Manager of the Wholesale Airtime Auction. "When mass tort firms find a bad drug, they require three things: to place the advertisements on the air quickly, with the biggest reach, and also at the cheapest CPM. And as anybody in the media world knows, large reach and ultra-low CPMs don't go hand-in-hand...until now. By mixing our weekly broadcast TV fire sale auction with the new lawyer marketing program, they can acquire 3 to 5 times the reach and average impressions for a similar amount of money," stated Brown.
The lawyer marketing and law firm marketing programs provided by The Wholesale Airtime Auction can be found in 210 TV DMAs and 305 metered radio marketplaces within the US. This includes the following radio and television markets in Texas:
Dallas-Ft. Worth, TX
San Antonio, TX
Corpus Christi, TX
As well as other, smaller Texas markets.
With the constant legal struggles between big pharma and large mass tort firms, this story will garner a lot of attention.
If you would like to learn more about the launch of the new lawyer marketing program offered by The Wholesale Airtime Auction, you can contact them via one of these three options:
Mail - 9 E. Loockerman St. Ste. 3A-449, Dover, DE 19901
Internet - http://www.lawyermarketing-wholesaleairtimeauction.com
Telephone - (302) 724-6592