spud! launches new tool helps shoppers 'eco audit' their edibles

Online, October 22, 2009 (Newswire.com) - Vancouver, BC, Oct 22, 2009 - On the eve of International Day of Climate Action (Oct 24), online organic grocer spud! will release a new web-based tool to help its customers determine the environmental savings of each of their orders.

When a customer places an order online at www.spud.com, it will be evaluated with the new "eco-audit" feature, which looks at six environmental impacts related to grocery shopping. The eco-audit examines the amount of CO2 saved by avoiding car trips and plastic bags, buying locally, reducing food and paper waste, and conserving building energy.

spud! President and CEO David Van Seters says the eco-audit is an important tool to help demonstrate the many environmental benefits of having your groceries delivered. Van Seters explains, "Our eco-audit tool is based on detailed consumer research and industry information. It allows our customers to see for the first time how much lower their 'foodprint' is by getting their local and organic groceries delivered instead of shopping at an average grocery store."

Van Seters adds, "It also helps us to back up our claim of being North America's greenest grocer!"

Located in Calgary, Vancouver, Victoria, Seattle, Portland, San Francisco and Los Angeles, spud! is the only 100% carbon neutral online grocer that delivers organic, local and affordable groceries to homes or offices.

For more information visit www.spud.com