Crown Toyota Launches New Social Media Campaign

Online, June 28, 2010 (Newswire.com) - Los Angeles, CALIF - June 6, 2010 - Customer satisfaction and retention is something Crown Toyota takes very serious, which is why they're unveiling an all new social media campaign to further engage with their clients.

It is no secret to anyone by now that Facebook has turned into a news media epicenter. Last year in the U.S. there were almost 120 million Facebook users; nearly double the amount there was in 2008. Crown Toyota acknowledged how many of their customers and surrounding community members were actively engaging on Facebook and decided to join the conversation. The teen chatting social media phase is over; today's social media is a major tool in building customer relationships. Crown Toyota has been building customer relationships for many years. With the addition of Facebook, it looks like many new relationships are in the near future.

At the end of 2008, Twitter had just above 8 million users. Today, Twitter has just above 50 million users and growing fast. A hundred and forty characters, otherwise known as a "tweet," have re-shaped the way we interact with people today. Recognizing the need for instant gratification, Crown Toyota has already begun disseminating short pieces of useful information and is using some of the feedback they learned on Twitter. With some of the more traditional formats of news becoming outdated, Crown Toyota believes that social media will soon be one of the most reliable and useful sources of news information.

Facebook and Twitter have revolutionized the way we communicate and participate in customer service, as well as engage with our surrounding community. Between sponsoring different community events and selling vehicles to the greater Los Angeles area, Crown Toyota continues to strive and exceed customer satisfaction. The decision to launch new Facebook and Twitter profiles only demonstrates their commitment for excellence. You can also look for Crown Toyota on MySpace, Bebo, Hi5, Friendster, LinkedIn, and Plurk.

For more information on Crown Toyota, go to www.crowntoyota.com or call (800) 276-9699.