ChatterLocal Launches New Website to Follow Social Media by City

Online, May 18, 2012 (Newswire.com) - ChatterLocal has launched a new web-based social media monitoring tool that enables political campaigns and reporters to follow the local political conversation. At www.ChatterLocal.com Tweets about candidates and political hot topics are rendered on a map by city, town or state. Graphic display of sentiment analysis quickly communicates whether the conversation in that area is positive, negative or neutral.

ChatterLocal provides immediate access to key local influencers who can galvanize campaign followers to share relevant information and influence local voters.

ChatterLocal helps campaign managers follow the local conversation for national, state or local candidates. The unique and intuitive display makes it easy for campaign staff to keep up with ever-changing social media in a productive way. Reporters can use ChatterLocal to monitor the pulse of the political conversation on the ground in their area.

"Our clients are excited about the opportunity to find out what locals are saying about a candidate and to reach out to local influencers. Campaigns can engage with individual voters on the ground who can help turn fence-sitters into supporters" says Kirsten Mau, co-founder of ChatterLocal.

This service is useful for campaign managers, the press and communications agencies. Melissa Bolin of Colorado Media Group, a political advertising agency in Denver says, "ChatterLocal is the perfect campaign tool. It makes it easy for campaign staff to decide where to spend limited social media resources based on the actual conversation happening on the ground. The ability to monitor or engage in the conversation directly from the dashboard is a valuable tool."

ChatterLocal offers presidential, state and local office, and issue campaigns social media engagement opportunities on a local level. For more information visit the website at www.ChatterLocal.com