Utah's Future Is Looking Beautiful

Online, August 11, 2013 (Newswire.com) - When it comes to making your eyelashes stand out most turn to powders, serums or even a few prescription drugs.

Isaac Meyers of IM Lashes.com is seeing that his website today will provide a hope for those who have a more difficult time making their particular lashes stand out. "This will not only give a better opportunity people who have cancer treatments or alopecia, but to the thousands who need a higher quality lash rather than what the local dollar store could provide," said Meyers.

While IM Lashes.com will provide those who are looking for a cruelty free re-usable lash that is manufactured in a fair trade environment, the site provides to all different styles in many collections as well. The website will be showcasing famous lash replicas of Marilyn Monroe to those some would say would belong in the capital on the "Hunger Games Trilogy," books by Suzanne Collins.

"This will also be a huge advantage for salons, makeup artists and stylists everywhere in acquiring these lashes which will surely enhance their offerings to clients," said Meyers. Salons and artists everywhere are already seeing the difference it makes such as celebrity makeup artist and hair stylist Allison Noelle for Seventeen when she showed how to get a golden smoky eye on Jillian Rose Reed.
IM Lashes.com has Masiela Lusha as the face behind the product and the planned effect is to help enhance the growing entertainment industry. "If eyes are the windows of the soul, then how you dress them is important to the way you are perceived," said Lusha. Since Utah has the independent films, theaters and many performing arts to see; Meyers wants to make lashes for Utah and help grow it into the next fashion hotspot like Paris, Tokyo or New York.

The company has a cultural attitude that mirrors the ideals between "Dove's Real Beauty" campaign and the song "Beautiful" by pop star Christina Aguilera. "It is really about making the person feel complete, confident and validated as a human being without labels or stereotypes," said Meyers.

Beauty truly is in the eye of the beholder.

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For interviews or bonus materials please call Isaac Meyers at (435) 714-3917
or visit http://www.imlashes.com for full details.
Professionals can apply for the IM Pro Card and gain up to a 40% discount.
Dove Inc. is a subsidiary of Unilever PLC (London) and Unilever NV (Rotterdam).