Antimicrobial Coating System Microshield360 Enters Into Sponsorship Agreement With UFC After Case Study
CLEVELAND, December 5, 2018 (Newswire.com) - UFC and Microshield 360 announce their new sponsorship agreement today after analyzing the results of a case study done in June 2018 testing the amount of germs and bacteria on more than 40 surfaces and mats in the UFC facility.
UFC was tested with 560 individual swabs which were analyzed and then treated with Microshield 360. Unlike traditional disinfection approaches, The Microshield 360 coating bonds to any surface providing constant 24/7 preventative protection of dangerous pathogens including MRSA, Strep, E.coli, Norovirus, Common Cold, Flu, mold and algae for a period of one year.
The case study showed a 50% reduction in treated versus non-treated surfaces during UFC’s 7th annual UFC International Fight Week™ as the UFC Performance Institute™ was open 24 hours, and a 60% reduction in pathogens when the Performance Institute™ went back to normal operations.
“I think both parties were excited with the results. It was clear from our first meeting that UFC takes environmental safety very seriously given the nature of their business,” states Steve Kubec, General Manager of MicroShield 360. “Being such, their facilities were noticeably cleaner than what we traditionally see in the field. This attention to detail provides the perfect setting for the anti-microbial coating system. We have numerous success stories across very similar environments and we are confident we can reproduce those with UFC,” says Kubec.
UFC® is a premium global sports brand and the largest Pay-Per-View event provider in the world. Celebrating its 25th Anniversary in 2018, UFC boasts more than 284 million fans worldwide and has produced over 440 events in 22 countries since its inception in 1993. Acquired in 2016 by global sports, entertainment and fashion leader Endeavor (formerly WME | IMG), together with strategic partners Silver Lake Partners and KKR, UFC is headquartered in Las Vegas with a network of employees around the world. UFC produces more than 40 live events annually that consistently sell-out some of the most prestigious arenas around the globe, while programming is broadcast in over 160 countries and territories to 1.1 billion TV households worldwide in 40 different languages. UFC FIGHT PASS®, a digital subscription service, delivers exclusive live events, thousands of fights on-demand and original content to fans around the world. For more information, visit UFC.com and follow UFC at Facebook.com/UFC, Twitter, Snapchat and Instagram: @UFC
About MicroShield 360:
MicroShield 360 antimicrobial is colorless, odorless, hypoallergenic, EPA registered, and FDA approved for direct food contact surfaces. MicroShield 360 has been successfully tested against 90+ pathogens including MRSA, Strep, E. Coli, Norovirus, Common Cold, Flu, Mold, and Algae. Markets served span across medical, senior care, schooling, hospitality, athletics, aviation and residential to name a few. For more information please visit their website at www.MicroShield360.com or call: 1-800-686-4360.
Source: MicroShield 360