U.S. Polo Assn. Launches New Collegiate Partnership Program Outfitting USPA College Polo Teams
WEST PALM BEACH, Fla., February 27, 2019 (Newswire.com) - USPA Global Licensing Inc. (USPAGL), the official licensing arm and national broadcaster of the United States Polo Association (USPA), announced that U.S. Polo Assn. will be outfitting college polo players through an exciting new nationwide collegiate outreach program. Through this initiative, players at 16 colleges and universities across the country will sport U.S. Polo Assn. branded product to wear in their polo games and on campus throughout the polo and academic season.
The program will provide a multitude of USPA college polo teams with jerseys, white pants, and polo shirts while simultaneously allowing the U.S. Polo Assn. to form new ambassador relationships with players at the participating schools. Of the current USPA intercollegiate teams, 16 have signed up to be a part of the partnership that includes both women’s and men’s teams and will encompass a social media initiative.
“Our partnership with the USPA college polo organizations enables U.S. Polo Assn. to work closely with many amazing female and male collegiate players who have a tremendous work ethic on both the polo fields and in the classroom,” explains USPAGL President & CEO, J. Michael Prince. “The opportunity to outfit tomorrow’s polo talent and future leaders is yet another way to connect with young athletes, sports fans and millennial consumers in the most authentic and experiential way. We are thrilled and honored to support these players at 16 fantastic colleges and universities across the country.”
Carlucho Arellano added, “Our USPA collegiate programs are a vital part of fostering young polo players. We are proud to have U.S. Polo Assn., the official licensed brand for the sport, providing great support for our college teams and the intercollegiate competitions through outfitting and digital media support.”
With this new collaboration, U.S. Polo Assn. will provide product and some financial support to each of the following programs:
Participating Schools
Cal Poly Polo |
Emory University Polo Club |
Michigan Intercollegiate Polo Club |
Oklahoma State University Polo Club |
Oregon State University Polo Club |
Roger Williams University |
Skidmore College Polo Club |
|
Texas Christian University The Polo Club at University of Arkansas The Polo Club at Virginia Tech |
University of California, Santa Barbara |
University of Connecticut Polo Club |
University of Massachusetts Amherst Club Polo Team |
University of North Texas Polo Club |
University of South Carolina, Aiken |
Yale Polo |
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About U.S. Polo Assn. and USPA Global Licensing Inc.
U.S. Polo Assn. is the official brand of the United States Polo Association (USPA), the nonprofit governing body for the sport of polo in the United States founded in 1890, making it one of the oldest sports governing bodies. With a global footprint of $1.7B and worldwide distribution through 1,075 U.S. Polo Assn. stores, department stores, independent retailers and e-commerce, U.S. Polo Assn. offers apparel for men, women and children, as well as accessories, footwear, travel and home goods in 166 countries worldwide.
USPA Global Licensing Inc. (USPAGL) is the for-profit subsidiary of the USPA and the exclusive worldwide licensor for the USPA’s global licensing program. USPAGL is the steward of the USPA’s intellectual properties, providing the sport with a long-term source of revenue. Additionally, USPAGL also produces global broadcasts to bring the sport of polo to consumers and sports fans around the world.
For media and general inquiries, please contact:
Shannon Stilson, Senior Director of Marketing – USPAGL
sstilson@uspagl.com, 561.227.6994
Visit our website at www.uspolo.org
Instagram: @USPOLOASSN
Source: USPA Global Licensing Inc.
