The 'Year of Users' Comes to an End but PureVPN is Just Getting Started
PureVPN dubbed 2018 the 'Year of Users' and vowed to follow the suggestions received from its users. Here's a look back at how the VPN provider used feedback to build the only feedback-friendly VPN.
HONG KONG, January 19, 2019 (Newswire.com) - While some VPN providers shy away from opening themselves up to their users, PureVPN did the complete opposite. They began inviting users to help form the roadmap to success for 2018.
The journey began with Uzair Gadit – the CEO of PureVPN – asking users for their no-holds-barred feedback at the end of 2017. The email assured users that the CEO himself would go through every email and respond where necessary.
We have now learned that’s what exactly happened, albeit it took the CEO of PureVPN 43 days to pore over every email, reply, and extract action points. This not only showed tremendous commitment on the CEO’s part, it also was a first in the VPN industry, where the CEOs are typically shrouded in mystery.
Feedback Helps the VPN Go Bigger, Better and Faster!
According to what has been revealed by PureVPN, the VPN provider received a variety of responses, ranging from straight-up service complaints, requests for feature enhancements, speed, and disconnection issues to server requests.
How Did PureVPN Respond?
A first for the VPN industry, PureVPN turned the feedback into a roadmap for success in 2018 and followed the feedback to the T.
- The VPN provider increased its number of servers from 750 to 2,000+, which alone is a considerable feat. The increase in servers ensured that PureVPN users never have a lack of options when connecting to PureVPN.
- 200+ Guides, How-Tos, and Tutorials were added to the support platform at PureVPN at an average of 17 articles per month. Not to mention, more support guides also translate into support for more platforms and devices.
- The VPN provider unofficially became the first VPN to be GDPR compliant. Achieving this coveted status meant rethinking and revising its current data-handling practices. The VPN provider aced this task by allowing users to have increased transparency and more control over what data they share, and whether they want to share this data or not.
On the Speed Front
The VPN provider listed the help of AV-Test GmbH to put its speed claims to the test. This was done after the VPN provider had revamped its underlying infrastructure, server architecture, and other optimizations. The report by AV-Test GmbH was released at the end of November 2018, and PureVPN passed with flying colors.
The List Goes On
It was phenomenal to see a VPN provider taking user feedback so constructively and using it as building blocks for the future. The complete list of achievements by PureVPN, backed by user feedback, can be seen here. Seeing how positively the VPN provider took the feedback of its users, it’s safe to assume that PureVPN might just introduce us to a new meaning of the word “customer-centric” in 2019.