The Milwaukee Group Lands Exciting Home Improvement Campaign

The Milwaukee Group promotional specialists are representing a new home improvement brand. The firm's Director shared his enthusiasm, along with some marketing tips to help business leaders reach more customers.

“No matter the industry, I think one of the most exciting things for any company is growth,” stated Dan, The Milwaukee Group’s Director of Operations. “We’re definitely no exception to this rule, and in fact we’re very eager to announce that we will be expanding our operations by adding a new brand to our portfolio.”

The Milwaukee Group’s promotional strategists are in the process of partnering with a home improvement business. Hand-selected team members had the opportunity to fly to Dallas, Texas to learn more about the company while also looking for optimal markets back home in which to promote this new partner.  

"No matter the industry, I think one of the most exciting things for any company is growth"

Dan, Director of Operations

“Representing this new brand is an exciting opportunity for my team and I,” Dan continued. “I believe there is a true need for their services in our area, and I’m looking forward to seeing the positive impact this new partnership will make on The Milwaukee Group.”

One of the immediate plusses of expanding The Milwaukee Group is the chance to invite fresh talent onto the team. Thanks to the increased demand for their dynamic marketing services, the firm’s leadership will be interviewing candidates for several entry-level positions. Dan encourages career-oriented professionals with a passion for sales, marketing, and collaboration to visit the company website.

The Milwaukee Group’s Director Shares Strategies for Developing a Company’s Portfolio

The chance for The Milwaukee Group to work with this new home improvement partner was not an accident, according to Dan. Adding businesses to a company’s portfolio requires effort and strategy, along with a commitment to results.

“One of the most powerful tools at a business leader’s disposal for adding new partners is networking,” stated Dan. “Not just the online variety either; it’s vital to be out in public spaces, shaking hands with people and introducing yourself. This is how you’ll make the most impact, and where you’ll really be able to convey the value proposition that you and/or your company offer.”

One caveat that Dan mentioned is that it’s important to know exactly what this value is before bringing it up. He works on an elevator pitch that includes all the important details of what he and The Milwaukee Group bring to the table, making sure he can lay everything out in 30 seconds. It may not seem like a long time, but Dan believes that when someone really knows their business, that’s all the time they’ll need.

“Of course, social media is going to play a crucial role in attracting attention as well,” Dan concluded. “Maintaining several accounts, such as Facebook, Twitter, and Newswire, will help a person or business reach potential business partners with their communication tool of choice, and present themselves in a way that a business partner would find appealing.”

About The Milwaukee Group:

The Milwaukee Group’s event-based sales and marketing campaigns elevate products above the competition. The firm’s team members know that the internet is too crowded to secure measurable outcomes. That’s why they specialize in a direct approach, showing people what brands can do for them in person. The Milwaukee Group leads the industry because it is operated in alignment with several core values. Their fully trained professionals are committed to success. They are accountable to their partners and their community, and they support each other through the firm’s entrepreneur and franchise programs. Innovation and high-level service lead to sales, marketing, and business success. Learn more by visiting themilwaukeegroup.com

Source: The Milwaukee Group