Speakerhead Creative Announces New Look Website Highlighting Latest Show Reels
Online, May 28, 2012 (Newswire.com) - Audio marketing is one of the simplest and cheapest ways for a business to communicate with their customers, either via in-store radio or via messages played out on their telephone on hold systems.
But these communications will only be effective if you get them right. You need a good script, the right voice over and great production values.
A good script will communicate a clear message to customers in a way that will grab their attention, while at the same time identifying with the business and products that it is showcasing. The right voice over will be the perfect fit, both in tone and personality, for the message you are trying to convey. Get your production right and your commercials will shine, standing out, grabbing attention and increasing sales.
Speakerhead Creative is a group of freelancers that have been producing top quality media for high profile clients for almost ten years. Chances are that if you've been shopping in the UK in the last decade then you've heard some of their work.
Jake Barnell, Senior Creative with Speakerhead, has seen many changes in the industry during his career and is always quick to embrace the latest technologies and the new opportunities they bring, "I've been working in studios since the days of tape...what we've seen since then is a greater flexibility in the audio industry brought about by advances in technology."
"The constant advances definitely allow us greater creative freedom and certainly make it easier to realise our clients' vision," he added.
So does that mean anyone with a computer and the right piece of software can produce great sounding advertising?
"No, experience and talent are essential. There's a lot of work that goes into even a single advert." Jake went on to explain, "You need to be able to write well, understand how an advert works, understand the client (then) cast the right voice over...and producing consistently good audio takes a lot of skill and experience even today."
From full blown productions containing sound effects, music, character voices and complex scripting to simple informational messages and telephone on hold, Speakerhead Creative script, record and produce audio commercials for some of the biggest names in UK retail on a daily basis.
For more information, to hear what they can do and to contact them, visit their website at http://www.voproduction.co.uk.
