Shriram Automall Enters Anantapur With Its 32nd Automall Facility In India

Ribbon cutting ceremony at Anantapur Automall, inaugurated by Mr. C.H. Pratap, Deputy Transport Commissioner, Anantapur, Mr. Sudarshan Holla, Executive Director & CEO - South Zone of STFC & Mr. Sameer Malhotra, CEO of SAMIL

Anantapur- Shriram Automall India Limited (SAMIL), a 100% subsidiary of Shriram Transport Finance Company (STFC), adds yet another location under the shade of its pan India presence with the launch of its 32nd Automall facility in Anantapur.

Inaugurated under the auspices of Mr. Sameer Malhotra (CEO of SAMIL), the Automall marked the presence of Mr. Sudarshan Holla (Executive Director & CEO - South Zone of STFC) and Mr. C.H. Pratap (Deputy Transport Commissioner of Anantapur) on the day of launch. Structured on a land of 4.75 acres, this Automall is going to bridge the gap between the buyers and sellers of pre-owned vehicles and equipment in Anantapur. And with this facility, SAMIL will facilitate a completely transparent form of trading pre-owned segment in automobile industry.

"Our motto of strengthening SAMIL's presence on Indian map is gaining momentum with the fast-paced Automall launches scheduled for 2014. While identifying a great potential that Andhra Pradesh showcases with automobile as one of the most important industries in the city, we are hopeful of setting new trading benchmarks in the pre-owned segment of Anantapur's automobile industry", commented Mr. Malhotra.

While introducing Indian automobile industry with the most structured and unique bidding platforms for the trade of pre-owned vehicles and equipment, SAMIL has taken several initiatives since the beginning of its journey. Its Automall facilities are a face to its physical bidding platform where the pre-owned vehicles and equipment are displayed for disposal. In a completely transparent manner, a prospective bidder gets an opportunity to physically test and inspect the vehicles. The company has already launched 31 Automalls in the major cities of India with an aim to add 60 locations in its Automall chart for India.

"The trade of used vehicles and equipment in the major part of Anantapur is carried out in a quite unorganised manner. The kind of transparency SAMIL's Automall is going to bring in this arena will surely contribute in structuring this business to a great extent. Also, the company's initiative of educating truck drivers' children under its CSR activities is going to serve a great purpose in several lives of India", quoted Mr. Pratap.

Within the Automall premises, SAMIL is going to facilitate refurbishment services under Shriram New Look. A vehicle can get its market value enhanced to a great extent under this service of SAMIL. Also, the Automall accommodates a One Stop Classified which serves extensive information on pre-owned vehicles and equipment through its computerised touch screen interface.

Post inauguration, SAMIL conducted a bidding event within the Automall. A large number of vehicles walked the ramp out of which over 70 vehicles engraved a successful disposal in their journey. The presence of more than 500 people represented a massive footfall and numerous registrations of prospective bidders.

SAMIL drove the association of its customers towards a unique bidding experience by distributing numerous Privileged Bidder Cards under its recently launched Driving Your Trust Programme. It also distributed various cheques to the children of Anantapur under its Education Scholarship Programme. With this activity, the company aims at nurturing Indian brains for an enlightened tomorrow.

With so much to offer, now SAMIL is all set create some incredible journeys for people in Anantapur.

About STFC

Shriram Transport Finance Co Ltd. is the largest asset financing NBFC with Assets on Balance sheet of Rs. 37,919.63 crores and off Balance sheet assets of Rs. 15,456.76 crores. The company is a leader in organized financing of pre-owned trucks with strategic presence in 5-12 year old trucks and a market share of around 25%. It has a pan-India presence with a network of 630 branches, and employs 18,078 employees including 11,243 field officers. The company has built a strong customer base of approx. 1.10 mn. Over the past 34 years, it has developed strong competencies in the areas of loan origination, valuation of pre-owned trucks and collection. It has a vertically integrated business model and offers a number of products which include: Pre-owned CV financing, New CV financing and other loans like accidental repair loans, tyre loans and working capital finance, etc. For more information please visit

About Shriram Automall India Limited (SAMIL)
Established in 2011, SAMIL acknowledges the market needs of automobile industry with an extensive range of used vehicles and equipment. While constructing a well-organised arena for trade, SAMIL has conceptualized a perfect blend of physical bidding, online bidding, one stop kiosk and private treaty to give a professional shape to its every transaction. On these trading platforms, every esteemed brand finds an indelible space amongst a plethora of options in second-hand commercial vehicles, construction equipment, tractors, cars & SUVs, 3 wheelers and 2 wheelers. While coating every deal with sheer excellence, the company craves for consistent evolution by regularly updating its allied services, namely parking, valuation, new look (refurbishment) and easy finance (through STFC).

The company has already launched its well-structured Automalls in 30 key locations across India. In addition, there are more than 100 bidding locations available for customers along with 67 strategic parking locations pan India.

For more information, please contact:
709, Best Sky Tower,
F-5, Netaji Subhash Place,
Pitampura, Delhi-110034
Tel: 011-41414444
Fax: 011-42414444