Showcase LA Events Sharpens Networking Skills

Los Angeles, CA, June 26, 2015 (Newswire.com) - “Showcase LA Events’ reputation as an industry leader gets stronger on a daily basis,” said Ashley, the company’s director of operations. “I have my colleagues here to thank for it. They are adept networkers, and I want to keep it that way. That’s why I’m putting extra emphasis on networking skills during our regular training sessions. If we revisit this subject on a routine basis, I’m sure their abilities will remain sharp.”

Ashley indicated that the more the Showcase LA Events team members grow as networkers, the greater their success and that of the firm. With every new contact comes new opportunities. As a result of their attendance at a recent quarterly conference, for instance, the company gained several referrals. They’ve also recruited many bright minds through such functions.

"I want to ensure that our experts continue to interact with these individuals confidently and effortlessly."

Ashley, Director of Opperations

Industry conferences, as well as corporate retreats and other business meetings, are the primary reasons for this attention to networking skills training. “These events allow for the most talented and influential people in the marketing field to come together,” Ashley stated. “I want to ensure that our experts continue to interact with these individuals confidently and effortlessly.”

Showcase LA Events’ Director of Operations Presents Techniques for Initiating Conversations

“I’ve found that one of the most challenging aspects of networking is getting started,” Ashley continued. “Once you find some common ground it gets much easier, but the initial act of striking up a conversation with someone you don’t know is understandably awkward for many people. That’s why I dedicate a significant portion of the networking skills training to it.”

According to Ashley, all that’s required to spark a conversation is a simple greeting and introduction. In fact, there’s no need to even worry about an elevator pitch at that point. The only goal is to build rapport, which is as easy as paying a compliment, or perhaps mentioning something about the event taking place.

“I also work with the Showcase LA Events team on body language,” Ashley concluded. “Gestures are crucial aspects of communication. To make a great first impression, it’s important to make eye contact and smile. Keeping an open stance is imperative as well. Crossed arms or legs give the message of being closed off, so that should be avoided. It may not seem like much, but these simple steps work wonders when it’s time to make some new connections.”

About Showcase LA Events

Showcase LA Events specializes in on-site promotional campaigns that drive lasting, measurable growth for companies looking to reach new markets. The innovative firm utilizes meticulous market analysis and demographic research to design direct marketing campaigns that captivate audiences and boost profitability. Their brand specialists emphasize a personal impact on customers, which results in unique experiences and long-term brand loyalty. Showcase LA Events is seeing a rapid increase in the demand for their dynamic promotions, and as such is planning future expansion into major new markets. Clients can expect to receive the same dedicated service no matter where Showcase LA Events’ success leads.