ServiceMinder and Netsertive Announce Partnership to Automate Digital Lead Attribution
Partnership Simplifies Franchise Brand Workflows, Integrates Two Top Franchise Suppliers for Time Savings and Data-Driven Decisioning
MORRISVILLE, N.C., June 27, 2023 (Newswire.com) - Netsertive, a marketing technology provider that enables franchise brands and multi-location businesses to execute localized digital marketing at scale, and ServiceMinder, the platform for managing and operating home services brands, has announced a new partnership to streamline digital attribution for multi-location marketers.
Marketers are under more pressure than ever before to drive better performance and prove the return on their marketing investments. The integration of Netsertive's Multi-Location Experience (MLX) Platform and ServiceMinder's Home Services CRM Platform makes it easy to see which digital marketing tactics are contributing to sales or conversions automatically, to better manage campaign optimizations, make data-driven decisions, and easily show digital marketing's impact on revenue.
The integration ties leads driven from Netsertive's digital marketing programs and campaigns to ServiceMinder's CRM conversion and revenue data, to understand the holistic sales cycle to automatically understand attribution, make better decisions, and close more deals.
"Attribution is the holy grail for marketers. It remains a huge challenge, especially for marketers of multiple locations who have even more granular local data to aggregate and assign attributes to," says Brendan Morrissey, CEO and Founder of Netsertive. "We're extremely excited about our integration with ServiceMinder to help remove one more barrier facing multi-location brand marketers who are looking to market better locally online."
"Happy to officially launch this partnership with our friends at Netsertive. We're excited to provide a solution that simplifies the franchise's lead capture process while providing extensive data to support data-driven decisions," says John Keene, CEO and Founder of ServiceMinder.
To learn more about how Netsertive's localized digital marketing solution can help your multi-location business acquire more local customers online, please visit www.netsertive.com.
ServiceMinder is the platform for managing and operating home services brands.
Acquire leads seamlessly with 24/7 scheduling, branded proposals, and targeted email campaigns. Track leads with extensive reporting options and convert prospects by enhancing client experience through innovation. Grow your franchise by making decisions based on data, at the brand or location level.
Automate and simplify your brand's entire workflow on one award-winning, franchised-focused platform.
Netsertive delivers multi-location marketing technology solutions that enable franchise brands and multi-location businesses to execute localized marketing at the intersection of our proprietary technology and deep hyper-local expertise. Our Multi-Location Experience Platform creates, deploys and provides the data to efficiently manage profitable, localized marketing at scale while you focus on delivering value to your customers.
Over 1,500 retailers, franchises, auto dealers, and media companies trust our unique solution that couples our technology and team to execute localized content, advertising and insights at scale. To learn more about how Netsertive's localized digital marketing solution can help your multi-location business acquire more local customers online, please visit www.netsertive.com.