SayCaster, LA Based Podcasting Company, Aims to Reimagine the Podcast, 'Other Podcasting Platforms Are Missing the Mark'
SayCaster Co-Founder Symi Sonoma Wants to Reimagine Podcasting, Allowing Listeners to Interact With Specific Moments in Podcasts.
LOS ANGELES, March 20, 2018 (Newswire.com) - SayCaster a Los Angeles - based tech startup aims to reimagine today's podcasting experience by allowing users to interact with specific spots in podcasts as they hear them. After a successful private launch, late 2017 the company has now secured seed funding in anticipation of its public beta launch later this year.
Positioned as a new kind of hosting platform, SayCaster allows podcasters to add 'spots' to specific moments in their podcasts, allowing listeners to engage and discuss around them - adding a level of granularity previously not seen in the medium. All brought together with a 'first of it's kind' auto scrolling vertical feed that acts as a carousel of seamless discovery.
The idea came to us when we realized how painfully old-fashioned and clunky the podcast experience truly was.
Symi Sonoma, Co-Founder and CEO, SayCaster
"The idea came to us when we realized how painfully old-fashioned and clunky the podcast experience truly was" recalls co-founder and CEO Symi Sonoma. "When a Podcaster mentions a tweet or an article, why on earth doesn't it just appear automatically? What about interviews? Surely a prompt to follow them on twitter should appear without any effort from the listener?"
During the private release, SayCaster additionally discovered that one of the biggest pain points for podcasters was the general lack of audience interaction they could harness with the current hosting solutions at hand. "It quickly became apparent that there was a sheer lack of communication between the fans and the creators. We realized that by introducing a more dynamic podcast experience, we opened up the floodgates for two-way interaction to finally occur within the medium."
Key features of the platform include
- Podcasters upload their audio and add 5-20 spots to their podcasts.
- These spots can be anything from links, to social media posts, to other videos or images.
- Listeners can listen and comment on these specific spots
- Dedicated IOS/Android apps in the works as well as the usual detailed listener metrics.
The emergence of SayCaster and other startups in this space represents an increasing interest in the podcasting industry as it continues to grow in both listenership and revenue. A study by Edison research found that in 2017, 67 million people in America listened to at least one podcast a month (up 14% from the previous year), with listeners on average subscribing to 6 podcasts each.
SayCaster believes that the growth in this space is a testament to its ability in filling the gap left behind from a steady decline in literary reading. On their current site, they explain "Not only do we enjoy podcasts, we really do believe that the humble podcast is the best medium for fostering important discussion globally. "
Whether you're a podcaster or a podcast fan, reserve your username for the upcoming beta public launch now at www.saycaster.com.
About SayCaster
SayCaster is a Los Angeles-based tech startup and podcast platform that allows people to interact with specific moments in podcasts.
For all press inquiries please contact: Marcus Scott (marcus@saycaster.com) +1 609 385 4986
Source: www.SayCaster.com