SalesLoft Launches Coach to Close to Improve Sales Outcomes

Outcome-driven reporting and AI/ML-based prioritization help revenue leaders and sellers close more business


SalesLoft, the provider of the only complete Sales Engagement platform, today announced the general availability of Coach to Close, a new product innovation designed to provide revenue leadership visibility into sales performance. The company also announced the availability of its Microsoft Dynamics 365 integration.

Coach to Close helps sales managers prioritize which deals they should focus their efforts on so they can coach and help their reps drive deals to close more quickly. Coach to Close includes:

  • Deal Analytics -  ranks deal stage and conversion rate metrics by team and individual
  • Activity Timeline - tracks account engagement across the full buying cycle
  • Deal Details- summarizes all communications including emails, phone calls, and video conversation recordings 

"There are always a handful of deals that make or break a quarter. Helping your sales reps progress and close those deals is your number one priority as a sales leader," said Steve Goldberg, Chief Revenue Officer of SalesLoft. "We are already seeing incredible results using Coach to Close in our own sales organization. I can see the direct line between the activities our sales reps are managing for every deal and their performance, and know this is going to be a game-changer for sales leaders."

"We are giving our customers the power to unlock and understand their sales data," said Frank Dale, Vice President of Product at SalesLoft. "With outcome-driven reporting and AI/ML-based activity prioritization, sales managers can now spend their time in the areas that will generate the most impact. Executives can forecast better and front line managers can ensure their teams are performing at the highest levels. Sellers can focus their time serving customers because their mundane, administrative tasks are automated."

SalesLoft also launched integration for Microsoft Dynamics 365. Companies can log emails, calls, LinkedIn, and other activities from SalesLoft directly into Dynamics. Automapping the most commonly used data fields for Dynamics users makes implementation easier and faster for customers.

"Dynamics customers are asking for help as they transform to a digital selling motion," continued Goldberg. "This integration allows companies to leverage all the data in their Dynamics instance to more effectively and efficiently prospect and sell to their customers." 

SalesLoft continues to be rated the consistent leader in Sales Engagement and is the #1 sales engagement provider on G2 for the 10th consecutive quarter. According to customer reviews on, SalesLoft is faster to implement, delivers higher adoption, drives faster ROI, and offers higher customer satisfaction than other top-rated platforms.

Additionally, SalesLoft was named a leader in Sales Engagement in "The Forrester Wave™: Sales Engagement, Q3 2020." SalesLoft had the highest scores in the strategy and market presence categories and received the highest possible scores in 16 criteria, the most of all evaluated companies.

Only SalesLoft integrates the three most critical products in digital selling - Cadence for managing customer communications, Conversations for recording calls and meetings, and Deals for managing opportunities. Unlike other Sales Engagement providers that focus only on helping companies build pipeline, SalesLoft also helps them manage active deals, and engage customers throughout their entire journey. Revenue teams can execute account-based strategies, coach more effectively, and get the reporting and analytics they need to exceed their goals. 

Learn more about SalesLoft's Coach to Close by attending the launch webinar on Dec. 17, 2020 at 2:00 p.m. ET and subscribe to the SalesLoft product blog

 About SalesLoft 

SalesLoft is the provider of the #1 Sales Engagement platform, helping industry leading companies like IBM, Shopify, Square, and Cisco, generate more revenue and deliver better experiences to their customers. With offices in Atlanta, New York, Indianapolis, San Francisco, London, and Guadalajara, Mexico, SalesLoft is frequently recognized for its award winning culture with recognitions from Fortune's Best Workplaces, Comparably's Best Places to Work, and Inc. Magazine's Best Workplaces. For more information on SalesLoft visit

Source: SalesLoft


Categories: Business Technology

Tags: Sales, SalesEngagement, SalesLoft

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