Revolution In Online Gaming Software - A Poker Software Case Study

Online, October 10, 2011 (Newswire.com) - Online Poker software has been built for over a decade now. But building online Poker software today is radically different from what it used to be. There are two major contributing factors in that. One is a tremendous change in players' outlook towards gaming and the other is a completely different set of constraints for building online poker software.

Change in Outlook for Online Gaming

Rapid evolution in areas like Social media, content aggregation and distribution has influenced players' expectations from their online gaming experience. Players are no more contented with regular game related features and petty frills. The online experience has to be as close to real life experience as possible. Gaming Software Developers are faced with higher expectations because players want information, education, analysis, entertainment and more while they play.

Changing Design Constraints

The leading online poker software are severely constrained by the design choices they made during their early development phases. In fact, most of these poker software have been developed as proto-types that went into production! Developers continued building features on top of this proto-type level poker software. Any code refactoring was within the boundaries of what was originally developed. And that precisely limits their ability to adapt to today's needs of online gaming.

When companies started building poker software the major challenges then were bandwidth, scalability, slower player machines. So, poker software were built to tackle these challenges. But rapid changes in technology have erased these concerns and newer challenges are now replacing them. Unfortunately, being very tightly bound to outdated designs, the older poker software can't adapt to these transformations.

PLAYERS DESERVE MORE AND BETTER

What we find in today's Poker world is that players are not left with much choice. The same dish is being served on different plates. This is happening because software providers are busy thinking of what they can do with their tightly constraint-bound poker software than what actually a player wants.

Today's poker sites want players to come to their card rooms and only play poker; because that's what generates revenue for them. Remember Dreamworks' animation classic 'Antz'? Here we can make an allusion to poker players as the ants and Poker companies are the grasshoppers! A player has practically nothing to do if he decides to take a break from game play. There is nothing else to do on the poker site anyway!

So this is how the pyramid looks like for a conventional poker software. The focus is entirely on what is achievable in the software. As you see, the poker software is at the base of pyramid. Then it looks after what operators'/licensees' needs are and what they can do with their limited technology skills. And finally, as an afterthought: what players want.

The Cybertech APPROACH

Secured and responsible gaming, fraud and risk management, easy and ample payment methods go without saying for any good gaming software. So we won't discuss those here.
When we at Cybertech talk about Poker software among ourselves - as programmers or marketing folks - we talk from the point of view of players and only the players. Nothing else! We place the poker player right at the center here. And we believe that there are many other avenues to explore for the player apart from the actual game play.

LEARNING CENTER

The player should improve his game so that he enjoys more. He learns about game strategies and his mistakes, he watches how experts play and gets tips from them. In short, we provide him a complete learning center. He himself sees how his game is improving and now he enjoys his winning because he is using his skills rather than luck to win!

ENTERTAINMENT LOUNGE

For players, there are patches of inactivity during game; especially when they fold or other players are thinking for long. We want to make every moment a player spends on our poker software and on our client's card room a memorable experience for him. The player, while he is waiting for his turn or for the next hand or even while playing it, can get entertained watching live shows or listening to his favorite music, most poker players love to multi-task, and music is a stress buster or an inspiring agent. He can even try his luck with some new games that he has never seen before. He doesn't have to go away from his game for that. The "Entertainment Lounge" provides the right entertainment to the player that will never let him get bored.

The MOOD BOX

Sometimes players have long days and occasionally bad days too and that shouldn't affect his game play. So why not go and sit in our "mood box" to get back the right spirit before you start your game? The Mood Box provides a positive frame of mind for players through different means. It also creates the necessary exciting atmosphere before a player goes for some major tournament.

EVENT CALENDAR

Player would like to know about the relevant poker events, online as well as offline. His favorite events, event registrations, timings, reminders are maintained just like his event calendar. He doesn't need to register on different websites, in different applications. We provide a single window for all his event management activities.

SOCIAL CONNECT

You definitely want to make friends while you play and playing with friends is an experience you want sometimes. You want to share your joys, experiences and achievements with your friends and family. We bring your social network right at your gaming doorstep.

GAME BASKET

This is the basket of games to choose from. There are game variations and competitions that match your style and your liking. It provides superior game play experience with unmatched personalization. There are zillion such pieces that we can easily add to our software to make it even more interesting for our players, we specialize in poker software customization.

Thanks to the sound architecture and flexible frameworks that form the building blocks of our next generation poker gateway, we try our best to make sure that you have a unique, game changing experience with our poker software.

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