Real Magnet Launches Integrated Email-Social Message Tracking iPhone App.

Email Service Provider Real Magnet's new iPhone message tracking app allows customers real-time access to data and metrics from mass email and social messaging.

Real Magnet, a leading Email Service Provider (ESP) and multi-channel messaging and analytics application, announced today the launch of a new iPhone message tracking app that will allow customers real-time access to data and metrics from mass email and social messaging. Available for iPhone models 3GS through 5 and all iOS versions through iOS 6.1.4, the Real Magnet iPhone Tracking App provides detailed recipient response and demographics information, as well as social messaging impact and conversions based on Google Analytics .

The last 30 messages sent are listed by send date when the app is launched and additional messages can be accessed through a quick search using the QWERTY touch screen. Along with standard open, click, unsubscribe and bounce metrics, Real Magnet users will be able get a quick understanding of the email client (Outlook, Lotus Notes, etc.) or mobile device used to view messages, the percentage of recipients using mobile vs. pc, and the browsers used to access the message.

"Our customers can now access their mass email and social message tracking data anytime, anywhere from their iPhone, which is particularly helpful for power users who have multiple account levels for their various departments and subsidiaries," notes Real Magnet CEO and Co-Founder Tom Pines. "We created this app not only to be a useful tool for our users, but also to establish a foundation for expansion into a more versatile, all-encompassing email/social messaging app."

Real Magnet users will be able to monitor an unlimited number of messages and accounts, track the value of their conversions based on the Google Goals they have established within each campaign, and track the results of Tweets and Facebook posts that have been posted as part of their integrated email/social messaging campaign.

The app can be downloaded from the Real Magnet website at http://www.realmagnet.com/iphoneapp or from Apple's iPhone App Store.

About Real Magnet

Real Magnet is a leading Email Service Provider (ESP) and multi-channel messaging and analytics application. Email, social, mobile, fax, and RSS channels combine with messaging, marketing automation, event and survey hosting - all from a single platform.

Real Magnet, a privately held company based in Bethesda, MD, has over 1000 customers worldwide, including NASDAQ, the National Association of Home Builders, Viacom (MTV/BET Networks), Accor Hotels, the American Hospital Association and ComScore. For more information, visit the website at http://www.realmagnet.com.

Follow us on Twitter: @realmagnet or Facebook: www.facebook.com/realmagnet


Media Contact:
Tom Ehart
Sr. Director, Marketing & Communications
301.652.4025 ext. 142
tehart@RealMagnet.com

About Real Magnet LLC

Real Magnet LLC
4853 Cordell Avenue, PH 11
Chevy Chase, MD
20815

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