Qvidian to Host Live Webcast Series on Best Practices for Personalized Selling Content

Pioneering Industry Thought Leaders & Customers to Share Insights on Improving Sales Execution

CHELMSFORD, Mass.--Qvidian, the innovator in sales execution solutions, today announced they will host a series of live webcasts focused on best practices for personalizing selling content. The first webcast, hosted by Geoffrey James of Inc.com and Dr. Tom Sant of Hyde Park Partners, will cover how best to create compelling selling messages that get attention with prospects and improve win rates. The second webcast will concentrate on personalizing sales documents and will feature Qvidian customer Debra Bowness of Teknion and Qvidian's Content Expert Steve Snow.

As Qvidian recently revealed in the 2015 Content Automation Trends report, 78% of respondents stated that sales content is very important to the effectiveness of their sales reps, however only 50% say their sales asset content is only somewhat accurate. Dr. Tom Sant and Geoffrey James will share proven approaches to personalize and improve the buying experience through more effective sales communications and quality sales content. These webcasts will outline innovative approaches to developing personalized sales content throughout the sales process that deliver greater buyer value and improved sales execution.

What: Creating Messages People Actually Read (Yes, Really)
When: Thursday, September 17, 2015 at 11 a.m. US ET
Who: Geoffrey James, Inc.com and Dr. Tom Sant, Hyde Park Partners

Register at ow.ly/Sfbp2

What: What's in the magic hat of great Sales Content? Personalization
When: Thursday, September 24, 2015 at 11 a.m. US ET
Who: Debra Bowness, Teknion & Steve Snow, Qvidian's Content Expert

Register at ow.ly/Sfbuv

To learn more about Qvidian and see how innovative organizations are achieving sales execution success, visit - www.qvidian. com

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About Qvidian
Qvidian provides cloud-based sales execution solutions that save sales and content teams time while improving effectiveness and optimizing productivity. From content automation for managing sales assets to digital playbooks that guides successful sales behavior, Qvidian enables teams to more easily access, assemble, deliver, measure and manage sales content. The company's innovative software and advisory services offer real-time insight to ensure selling teams do what's needed to win, by driving repeatable methodologies and making organizations more agile. With over 1,200 global customers including Dell (NASDAQ:DELL), Citi (NYSE:C), ADP (NASDAQ:ADP), CA (NASDAQ:CA), and Splunk (NASDAQ:SPLK), Qvidian is helping organizations significantly increase their profitable revenues while eliminating waste and reducing costs. For more information, visit www.qvidian.com or call 1-800-272-0047 or +44 (0) 870-734-7778.

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Source URL: http://businesswire.com/news/home/20150917005041/en