Premier Sotheby's International Realty Named Among Top Residential Websites Nationwide in 2020 REAL Trends Website Rankings

NAPLES, Fla., December 3, 2020 (Newswire.com) - Premier Sotheby’s International Realty has been ranked among the top residential real estate brokerages in the 2020 REAL Trends Website Rankings. In a review of nearly 200 sites nationwide, the company was named #1 for Best Property Detail; #2 for Best Video; #5 for Best Overall Site; and #8 for Best Seller Page.

Launched in 2019, the company’s newly redesigned website premiersothebysrealty.com delivers a state-of-the-art search experience. With initial design by Premier Sotheby’s International Realty, IDC Global built the new integrated digital platform which provides customers and website visitors with a next-generation tool for both local property searches and global exposure. Developed around SEO and one of the most recognized brands in the world, the new website encompasses the best of design and data, making it a powerhouse for users.

The industry-leading site showcases beautiful listings presented with high-resolution photography that capture expertly curated property details. Full-screen, high-definition videos and 3D virtual reality walk-throughs ensure maximum engagement. Superior search capability combines map, property and school zone detail views, including customized and quickly fed data into the system directly from local MLS boards.

Additional updates to the website encompass enhanced community pages and search options specific to lifestyles and destinations. With 17 language options and multiple currency conversions, both local and global users can easily generate highly customizable market reports.

Complementing the site’s front-facing platform, a universal hub of multi-layered assets gives sales associates every tool needed to provide extraordinary service throughout the buying or selling process — with just one click. Our extensive suite of tools includes market trends and seller reports, listing alerts and automated marketing assets such as single-property websites, email templates, social media posts, property brochures, cross-MLS search capabilities and a CRM.

“We are honored to be named among the very best real estate websites in the country, recognition that is particularly gratifying since we launched our newly redesigned site only a year ago — with the goal of optimizing the customer experience,” said Nicola Lutgert, chief marketing officer, Premier Sotheby’s International Realty. “In addition to providing a comprehensive and user-friendly tool for property searches, we are giving our sales associates a proactive, truly integrative system to elevate their business.”

About Premier Sotheby’s International Realty

Headquartered in Naples, Florida, Premier Sotheby’s International Realty has over 1,400 associates and employees in 40 locations throughout Florida and North Carolina. Premier Sotheby's International Realty also benefits from an association with the storied Sotheby's auction house, established in 1744. The brokerage is a division of The Lutgert Companies, a prominent member of Southwest Florida’s business community since 1964. For more information, visit premiersothebysrealty.com.

Source: Premier Sotheby's International Realty