Predictive Analytics Made Easy

Press Release • Aug 25, 2015

ClearPredictions.com is changing the way businesses use marketing analytics. ClearPredictions.com enables marketing managers and executives to use historical customer data to predict future customer behavior.

's-Hertogenbosch, The Netherlands, August 25, 2015 (Newswire.com) - Growing Your Business with Predictive Analytics

Making the Complex Simple

ClearPredictions.com is an easy to use online predictive analytics platform

Onno Pistorius, CEO

ClearPredictions.com makes predictive analytics simple.

Why use it?
Instead of looking backward to analyze “What happened?” using reports, predictive analytics help executives answer “What will happen?”. Growing volumes and types of data makes it more interesting to produce valuable information. Analyzing historic data enables decisions that can give you a competitive advantage.

What is it?
ClearPredictions.com uses customer data, statistical algorithms and machine learning techniques to calculate the probability of future events. Thus, based on historical customer data, predictions are performed on individual customer behavior. These predictions are performed by analyzing at a speed, volume, and complexity that is often too great for humans.

How does it work?
The data needed to create predictive models consists of CRM data such as age and address, call center data such call reason and notes, transactions and whatever data is available. The algorithms filter out irrelevant data automatically.
Then the system automatically creates a predictive model. The model will be tested with a small set of data that has been kept aside in order to verify whether the predicted outcomes are correct.

Where can it be used?
In general: take historical data that is available, to predict data that is not available. Automate operational decisions without human intervention by using predictive models which have been trained over your data, learning from the experiences of your organization.
With ClearPredictions.com businesses can:

  • Identify customers who have a high intention to churn, or
  • Calculate the best cross- and up-sell product for the right customers at the right time;
  • Recognize people with a potential bad paying behavior;
  • Score your leads,
  • and many many more!

Here’s what not needed:

  • Expensive and complex software installation.
  • Major IT involvement.
  • A lengthy model development period.
  • Extensive user interface training.

Onno Pistorius, ClearPredictions.com founder, proudly states: "The mission of ClearPredictions is to make complex things as simple as possible." By making complex analytics simple, cloud-based ClearPredictions.com gives business owners the power to easily input historic customer data, build customized models, and harvest the predictive analytics data they need to more effectively grow their businesses.

About the Company

ClearPredictions.com is an analytics software development company based in the Netherlands, providing easy to use SaaS based predictive analytics functionality. Its machine learning algorithms have been created by an international group of data scientists and universities.

Website: http://www.ClearPredictions.com
YouTube video with a short demo: https://youtu.be/8Gec6tK-dcI

CONTACT
Onno Pistorius
ClearPredictions.com
Phone: +31 6 218 37 650
Email: O.Pistorius@ClearPredictions.com
Website: http://www.ClearPredictions.com

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