Plaza Auto Mall Commits $10,000 to Humanitarian Efforts in Ukraine

Brooklyn-based Plaza Auto Mall commits $10,000 to help the humanitarian crisis unfolding in Ukraine by donating to UNICEF.

Plaza Auto Mall

Plaza Auto Mall announces that it is donating $10,000 to the United Nations Children's Fund (UNICEF). Adam Rosatti, General Manager for the group, says, "We at Plaza Auto Mall have been deeply moved by the devastating images of displaced and distraught families escaping the conflict in Ukraine, especially children, and feel strongly that we should donate in the hopes of making a difference in the lives of those in need."

Rosatti continues, "Our management team decided to choose UNICEF as the most effective way of directly helping affected families and their children."

"As a family-owned business that's focused on helping our community with all things automotive, our core mission is being here for our local community when they need us for anything transportation-related, and to help in other areas when we can. Although this crisis is happening thousands of miles from us, I feel strongly that we should not allow distance to create apathy," says Rosatti. He encourages other NYC-based businesses to join him in his efforts to help these utterly vulnerable Ukrainian children as soon as possible. 

Plaza Auto Mall's management team is hoping other businesses looking to help will consider making a donation to UNICEF or other international relief organizations such as Doctors Without Borders, Direct Relief, and The International Committee of The Red Cross. 

The United Nations believes that over 800,000 refugees have fled Ukraine to neighboring countries. Plaza Auto Mall's donation to UNICEF will total $10,000 and provide immediate relief to refugees in need of basic necessities. 

"Everyone associated with Plaza Auto Mall, from our customers and our ownership to managers and employees, are passionate and eager to help those suffering from this horrible war in Ukraine. We cannot and will not ignore the dire need so many are facing because of what is taking place. I simply can't believe that this is happening in the 21st century in one of the largest countries in Europe. While we can't solve the root problem, the very least that businesses like ours can do is to donate," says Rosatti as he urges other business owners to do what they can to help out. 

About Plaza Auto Mall

Plaza Auto Mall is a family-owned business that provides unparalleled single location access to a wide range of new and pre-owned vehicles. Their franchises include Toyota, Honda, Acura, Hyundai and KIA. Founded in 1975, Plaza Auto Mall is one of the first groups to launch the auto mall concept in a major U.S. city. Their wide selection of vehicles, affordable pricing, and multiple financing options allow customers to shop with true peace of mind. The group strives to create a no-hassle, no pressure, no middle-men environment for service and sales of all their brands on one city block. For any inquiries or information, please contact


UNICEF is a non-governmental, non-profit organization, with expertise in supporting refugees, especially children, suffering from the consequences of war. The global organization is dedicated to saving lives and helping young refugees forced to escape their homes because of conflict and war. With their extensive experience in helping war refugees, they are well established to help Ukrainian families escaping the current conflict. The agency has a presence in 192 countries from around the world. 

Source: Plaza Auto Mall