Plantain.me Expands its Portfolio - Company to begin transforming corporate histories into books and films.
Online, November 18, 2014 (Newswire.com) - “We find that all astute leaders recognize that the future of their companies requires a careful and meaningful reflection of the company’s history: it’s birth, it’s challenges, it’s influence on society…’ said Ms. Felicia Chang, Co-Founder of Plantain.
Ms. Chang believes that, if cleverly managed, a company’s heritage can be utilized to create substantial returns on investment. “It is vitally important that we create packages that are both beautiful and that also yield returns. We leverage your heritage to give your company an authentic and unique voice. This goes a long way to strengthening brand awareness with clients, with the media, as well as with employees. It also leverages competitive advantage by differentiating you and your product through your unique story. Finally, it also helps devise future business strategies by getting the company and its strategic leaders - such as the marketing team - to reflect on the the company’s journey thus far.”
This goes a long way to strengthening brand awareness with clients, with the media, as well as with employees.
Felicia Chang, Co-Founder
Plantain was set up in 2013 with the aim of documenting the intangible cultures found worldwide by transforming life stories in books and films. The team consists of social researchers, historians, designers, and filmmakers. Thus far, the company has documented the lives of people in Europe, the US, Asia, and the Caribbean.
www.plantain.me