Personal Hygiene Market Growth, 2020-2026, Impact of Rising Health Concerns From Global COVID-19 Crisis

Some of the major players in personal hygiene market share include P&G, Colgate-Palmolive Company, Syndy Pharma, 3M, ANSELL, B. Braun Melsungen, Beyaz Cosmetic, HARTMANN, Kimberly-Clark Corporation, and Reckitt Benckiser Group among others.

Impact of rising health concerns from global COVID-19 crisis on personal hygiene market growth, 2020-2026

The global personal hygiene market outlook is set to witness a considerable surge in the forthcoming months, given the critical role of good personal habits and personal care during these turbulent times, and the subsequent rise in product demand.

Global Market Insights, Inc. has recently added a new report on “Personal Hygiene Market Size, Industry Analysis Report, Regional Outlook, Application Potential, Price Trends, Competitive Market Share & Forecast, 2020 – 2026” which estimates the global market valuation for personal hygiene will cross substantial gains in the forecast timeframe.

The link between health and personal hygiene has been apparent for a while. There is plenty of evidence to showcase personal hygiene benefits, one of the crucial ones being overall health and wellbeing. Maintaining proper hygiene has long been considered a way to keep bacteria and viruses at bay, thus protecting the body from infection and illness.

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In the present scenario, personal hygiene industry developments are more prominent than ever, with the novel coronavirus pandemic taking hold of the world. While social distancing and self-quarantines have been recommended as ideal measures to flatten the growth curve of the COVID-19 spread, experts hail good personal hygiene and sanitation practices as the first defense against not just this virus, but potentially any future breakouts as well.

Personal hygiene products like hand sanitizers to witness significant growth

The novel coronavirus, like other respiratory viruses, is transmitted among humans through droplets or mucus containing the infection, entering through either the nose, throat or eyes. One of the most prominent ways the virus spreads, though, is through the hands. Hands are also one of the most common reasons for person-to-person transmission of the virus.

Hand hygiene, therefore, is widely touted as one of the best personal hygiene and sanitation practices to safeguard humans against infectious diseases. Based on CDC directives, one of the best and easiest ways to maintain optimum hand hygiene is to wash them frequently using water and soap. However, in the event of unavailability of soap and water, the CDC has also approved the use of other personal hygiene products including alcohol-based hand sanitizers.

With regards to the product spectrum, the personal hygiene market is broadly categorized into surgical masks, gloves, antimicrobial wipes, hand sanitizers, feminine hygiene products, disinfectants, incontinence garments, surgical caps, and more. Of these, the hand sanitizers segment is witnessing prolific demand in recent times, as products with a 60% ethanol or 70% isopropyl alcohol concentration possess the potential to inactivate not just the COVID-19 virus, but also other genetically similar viruses.

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As the COVID-19 pandemic continues to evolve, however, a significant shortage of hand sanitizers, among other personal hygiene products, is expected to occur in the foreseeable future. To address these issues, businesses across myriad industries are mobilizing efforts to boost personal hygiene industry outlook and facilitate the consistent production of effective hand sanitizer products.

To illustrate, Inspira Health, a Mullica Hill-based company has started the production of their own alcohol-based hand sanitizer formulation for use in healthcare facilities, in order to mitigate shortages.  The company’s objective is to undertake the production of 50% or more of hand sanitizers used by the healthcare system.

Apart from the healthcare and associated sectors, other players from industries spanning perfume, alcohol, and hemp manufacturers are refocusing their production efforts on manufacturing hand sanitizers. For instance, Madera-based Riley’s Brewing has shifted focus from its regular alcohol production practices, and has commenced mass-production of hand sanitizer, owing to burgeoning demand for the product as COVID-19 concerns surge.

This personal hygiene market research report by GMI includes in-depth coverage of the industry with estimates & forecast from 2020 to 2026, for the following segments:

Personal Hygiene Market, By Product Type, 2015-2026 (USD Million)

  • Feminine hygiene products
    • Sanitary napkins
    • Tampons
    • Others
  • Incontinence garments
    • Adult diaper
    • Protective underwear
    • Cloth adult diaper
    • Others
  • Disinfectants
  • Hand sanitizers
  • Surgical masks
  • Gloves
  • Surgical caps
  • Antimicrobial wipes
  • Others

By Usability, 2015-2026 (USD Million)

  • Disposable
  • Reusable

By Distribution Channel, 2015-2026 (USD Million)

  • Hospital pharmacies
  • Hypermarket & supermarket
  • Online pharmacies
  • Retail pharmacies
  • Others

Browse Related Report:

Hand Sanitizer Market Size Industry Analysis Report, Regional Outlook (U.S., Canada, Germany, UK, France, Spain, Italy, Russia, Japan, China, India, Australia, South Korea, Brazil, Mexico, Argentina, South Africa, Saudi Arabia, UAE, Kuwait, Qatar), Application Potential, Price Trends, Competitive Market Share & Forecast, 2020 – 2026

https://www.gminsights.com/industry-analysis/hand-sanitizer-market

About Global Market Insights

Global Market Insights, Inc., headquartered in Delaware, U.S., is a global market research and consulting service provider. Offering syndicated and custom research reports, growth consulting and business intelligence services, Global Market Insights, Inc. aims to help clients with penetrative insights and actionable market data that aid in strategic decision making.

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Categories: Healthcare

Tags: Adult diaper, Cloth adult diaper, Disinfectants, Gloves, Hand sanitizers, Personal Hygiene Market, Protective underwear, Sanitary napkins, Surgical masks, Tampons


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Arun Hegde
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Corporate Sales, USA, Global Market Insights, Inc.
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