Performance Systems Group and Loyaltyworks Sign RewardTrax® Incentive Program Platform Licensing Ag
Online, October 17, 2009 (Newswire.com) - ATLANTA, GA - Performance Systems Group (PSG), an award-winning incentive and reward program systems provider, announced that it has licensed RewardTrax, its online, point-based incentive program platform, to Loyaltyworks, a leading provider of turnkey incentive programs for customer loyalty, sales force motivation and employee recognition. Under the terms of the agreement, Loyaltyworks will migrate its national client base to the innovative, Web-based RewardTrax solution. The move significantly increases the number of reward choices offered in the programs Loyaltyworks manages and reduces administrative overhead, overcoming limitations Loyaltyworks found with its previous traditional warehouse fulfillment model.
"We compared RewardTrax to our legacy technology and reward fulfillment model and found it to be far more comprehensive and cost-effective," says Rob Miklas, Loyaltyworks' president and chief executive officer. "RewardTrax not only offers an unparalleled participant shopping experience, but the extensive administrative and communication tools, along with in-house programming support, offer dramatically improved features and benefits for our clients. We've already begun transitioning Loyaltyworks' 140 accounts from our legacy platform. The process has been completely transparent to our clients, who are universally ecstatic with the value-add, especially the stratospheric jump from a few thousand reward choices to millions. Turnaround time has been cut by 80 percent, and the reporting and communication tools are easier, more robust and flexible. We're delighted by our client response to date."
Leveraging the powerful reach of the Internet, the RewardTrax point-based platform offers end-users access to the largest offering of rewards available - more than 45 million reward choices including travel packages, consumer electronics, live-event tickets, jewelry and more. A Web-based, "Software as a Solution" (SaaS) technology, RewardTrax also delivers extensive administrative, support and educational tools that make program launch and management easy and time effective. Reward management and point accrual processes are built in, along with communication tools (such as blast email and content management capabilities) to make ongoing communication with program participants easy and effective. The solution also includes a robust reporting package that Loyaltyworks and clients use to measure and assess the performance of ongoing initiatives.
"RewardTrax continues to expand its partnerships, client base and sales channels," says Steve Damerow, CEO of Performance Systems Group. "Adding a leader such as Loyaltyworks to our existing stable of partners reinforces RewardTrax as the new industry standard in merchandising and incentive platforms."
About Loyaltyworks
Loyaltyworks designs, develops and manages full-service loyalty and incentive programs that produce measurable business results. For 30+ years, they have helped companies drive revenue and profit by building employee and customer loyalty and encouraging desired behaviors with rewards. Typical cient solutions include channel sales promotion and loyalty, customer loyalty programs, sales incentive programs, and employee reward & recognition. Loyaltyworks brings especially deep experience to the creation of channel loyalty and contractor rewards programs. The company supports all of its points-based incentive programs with a comprehensive set of tools and services including program design, the RewardTrax® technology platform, participant communications, program management, reward fulfillment and performance measurement. Learn more at www.loyaltyworks.com.
About Performance Systems Group
Located in Atlanta, Ga., Performance Systems Group is an award-winning incentive and reward program systems provider that specializes in the design, development and management of Web-based incentive technology solutions. PSG systems support a wide range of incentive-driven, performance improvement initiatives -- including group and individual travel, stored value card and merchandise reward programs -- and they provide valuable information about clients, customers and products. For more information visit www.performancesystemsgroup.com.
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