NUG Launches NUG Greater Community Program in Support of Greater Equity in the Cannabis Industry
The goal of NUG's Greater Community Program is to create consistent retail sales through merchandising and promotional support within NUG's retail network for brands owned and operated by individuals from communities disproportionately affected by the war on drugs.
OAKLAND, Calif., August 30, 2022 (Newswire.com) - NUG, Inc. a vertically-integrated California cannabis company announced today the launch of a new program that deepens their commitment to social equity and community. The NUG Greater Community Program lifts up underrepresented brands in cannabis committed to community reinvestment and engagement, normalization of the cannabis plant and social justice.
The goal is to create consistent retail sales through merchandising and promotional support throughout the growing NUG network for brands owned and operated by individuals from communities that do not have adequate representation in the cannabis industry. "We are excited to launch this effort that builds on our commitment to normalize the cannabis experience through support of social equity and community reinvestment," said NUG CEO, John Oram. "It is important for us to continue to find new ways to support the greater equity community - that includes how we help support success and greater sales from the shelves of our NUG stores."
To check out the inaugural NUG Greater Community brands, visit the NUG website at https://www.nug.com/greatercommunity. Brands interested in participating in the program can apply online. The program is open to all underrepresented brands in California, and can include brands currently or formerly carried by NUG retailers.
Media Inquiries: Timeka Drew - Chief Growth Officer - timeka@nug.com
Source: NUG Inc
