No Fear! A Man Who Laughs In The Face Of A Recession And Says I Can Make It Work.
Online, May 24, 2010 (Newswire.com) - Troy, MI --- J.D Booth of Corp Magazine says "Sometimes boredom can be a good thing, especially when combined with a natural entrepreneurial spirit. Such is the case with Ren Carlton, who earned a Certified Public Accountant designation two years after graduating from Oakland University. By then, he admits, he was looking for something a little different. "It wasn't overly challenging," said Carlton, who also admits he saw the potential for earning more than he could as a recent graduate. Starting Dynamic Advisory Solutions over ten years ago, the company provides a broad range of Chief Financial Officer and Controller services. The service, geared towards companies in the $500,000 to $50 million revenue range, appeals to businesses that don't need a full-time financial management team. Ren is now expanding Dynamic Advisory Solutions nationally, an idea sparked by interest among existing clients beyond Michigan. "We're still growing nicely in Michigan, and I think our niche will work well in any market."
This business success inspired him to release a book describing the DAS Profit Process, which he feels is a key to his clients' success. His new book "Profitpreneurship" is an informative and well written wake-up call to most businesses. He describes his motivation for writing the book as an easy way to help a larger number of people, Ren explains "Although I would love to personally help every business make money, that's not a realistic goal. The book is intended to provide readers some of my experience, insight, and tools so they can self-implement our profit processes." The book recently reached #1 on Amazon under Business Planning.
His company Dynamic Advisory Solutions was winner of Corp! Magazines "The Best of Michigan Business" in 2009. Ren was awarded as an Entrepreneur of Distinction in 2008 and The Small Business Journalist of the Year Award by the U.S. Small Business Administration in 2007. Ren has participated in numerous non-profit organizations, including the Michigan Association of Certified Public Accountants (MACPA) Ethics Task Force, the Detroit Chapter of Entrepreneur's Organization (EO) Board of Directors, and the Troy Community Foundation Board of Directors. Ren is energetic, passionate and ready to share his expertise. His firm has helped companies survive, and even thrive, throughout the recession.