New Interactive Business Directory Goes Beyond Standard Search Results

Online, August 29, 2011 (Newswire.com) - Gihon Media will today launch a national commercial search directory that will take search results beyond existing formats to a more interactive experience.

The new business directory platform will include extra features, apart from the standard results information found in other directories, such as image galleries, videos, feature positions, star ratings, social sharing and direct links to business websites.

Gihon Media Director, Catherine Chenery, today said the launch was not intended to be in competition with existing directories but provide other ways for businesses to be found online with more interactive search results. The intention is for viewers to make better, informed decisions.

"Our aim was to go beyond the standard search results and enable directory listings to take advantage of the immersive technology that is available on the web today. We wanted to give Australian users, who are conducting a local query, more information on the businesses they are considering," said Catherine

"we aim to cover a large percentage of the estimated 1.2 million businesses listed in Australia".

Gihon Media is using the latest processes and technology to acquire the listings and continually evolve its Search Engine Optimisation (SEO) strategies to increase visibility and usability.

According to Catherine the company is building its database from scratch and not using any Web harvesting or external party sources.

Businesses who wish to list on the directory can do it online www.directorylounge.com/submit (AMERICA) or www.directorylounge.com.au/submit (AUSTRALIA)

For more information contact Catherine Chenery, Gihon Media, on 0401 156 773

Video: http://www.youtube.com/watch?v=aLeK-3jtQS4

Gihon Media is a web design, film and media company specialising in interactive tourism and real estate online marketing tools. Gihon was one of the first businesses to produce 360 Panoramic tours in Australia, virtual video tours and social media integration. Their expertise spans decades years of combined skills and experience by staff who have served the tourism industry, retail and entertainment. Clients and background have included major brand names.