My Face My Body

Online, May 28, 2010 (Newswire.com) - The UK's only TV chat show dedicated to cosmetic surgery, MyFaceMyBody.com, will this Tuesday 18 May unveil new survey results detailing men's top concerns regarding their appearance, those who influence them most and the reasons why they would consider aesthetic procedures. The new episode will also explore the most popular ones including 'moob' ops and dental treatments, and will see Gladiator Warren 'Ace' Furman (also Katie Price's ex) discussing his hair transplant.

The dreaded comb-over came up top with four out of five men stating they're worried about hair loss, and more than a quarter saying they'd consider surgical treatment - perhaps unsurprising when even media doctor Chris Jessen recently admitted to undergoing a hair transplant. One in five men, in fact, ascribe their preoccupation with their looks to celebrities, and as many confess to sneaking their girlfriend's moisturizer as a skincare regime. Among the top procedures they'd consider they not only list Botox and teeth whitening, but also laser treatment for hairy backs. The programme will have an expert discussing dental implants after sports injuries.

MyFaceMyBody.com Survey highlights:
o Nearly three quarters of men (72%) and a whopping nine out of ten (93%) females said it is important for a man to look after his appearance
o When MyFaceMyBody.com asked who had the most influence on their appearance
o Nearly half (46%) said their girlfriend or spouse
o Over a third (34%) - just for themselves
o One in five (19%) - celebrities
o 1% - mother
o When MyFaceMyBody.com asked the reasons why males put effort into the way they look
o Two out of five (42%) said it was just to attract women!
o 38% said because of girlfriend/spouse's influence
o One in ten (11%) - to feel good about themselves
o 9% - don't care about their appearance
o MyFaceMyBody.com found thatvCelebrities males look up to:
o Johnny Deep
o Russell Brand
o Anthony Keidis
o Barack Obama
o When MyFaceMyBody.com asked what they currently do to look to after their skin
o More than nine out of ten (93%) at least moisturize
o Nearly a quarter (23%) of men would have a facial
o One in five (19%) use their girlfriends' moisturiser
Top 5 surgical procedures men would consider
o Nose Surgery
o Blepharoplasty (eyelid surgery)
o Liposuction
o Moob Reduction
o Hair transplant
Top 5 Non-surgical procedures men would consider
o General skincare
o Chemical Peels
o Botox
o Teeth Whitening
o Laser Hair Removal for hairy back
When MyFaceMyBody.com asked if they'd consider having surgical treatment for hair loss
o More than a quarter (27%) said yes
o A third (33%) would shave all their hair off if they started to get bald patches
o Four our of five (79%) were worried about losing their hair

According to ex-Gladiator Ace;
"Men want to stay attractive to females - and sometimes you need to do more than just lotions and potions. I had a hair transplant and am thrilled with the results, I look ten years younger. Initially I wasn't that bothered about my hair, but I was only 35 when I looked in the mirror and saw Phil Collins staring back at me. I decided to shave it all off, but it didn't suit me at all and my girlfriends thought I had some kind of disease. My head was too big and I looked like an escaped convict!"

According to Stephen,
"So much of the focus in the aesthetics industry is solely on women - in this episode we explore cosmetic surgery for men, and our guests include top experts who can tell us about the latest advances in everything from 'man boob' reductions to hair transplants and teeth whitening. The chat show is an ideal platform for men to find out what's available."

The MyFaceMyBody.com programme gives viewers the lowdown on the latest procedures to hit the UK market, alongside entertaining 'mythbusting' missions and revealing vox pops. In a previous episode, presenter Stephen Handisides jumped off a plane with breast implants strapped to his chest to find out whether it was true they explode at high altitudes. This time, he delves into hair loss myths such as whether standing on your head or wearing hats for too long will affect the process.
As well as appearing on Sky TV, the programme will also be available to watch on demand on consumer website MyFaceMyBody.com, which launched in February 2009 and already carries over 2000 pages of independent treatment advice, 200 educational videos and comprehensive news and events. A pilot episode of MyFaceMyBody is currently available to watch on the website. Viewers can also use the site to quiz experts and engage in discussions during or after the show.

ENDS
MyFaceMyBody was launched by cosmetic surgery expert and former male model Stephen Handisides. The show airs on InformationTV, Sky Channel 166 and Freesat 402 and counts among its sponsors industry giant Zoom Whitening. As well as appearing on Sky TV, the programme is available to watch on demand on consumer website MyFaceMyBody.com, which launched in February 2009 and already carries over 2000 pages of independent treatment advice, 200 educational videos and comprehensive news and events. Viewers can also use the site to quiz experts and engage in discussions during or after the show.

For all media enquiries including images, footage and interviews with Stephen Handisides, please contact Tingy Simoes on tsimoes@wavelengthgroup.com or 020 7549 2863