Mobile Application & Web Application Development Company

Press Release • Feb 8, 2016

As an eCommerce and mobile application development company, AJA Softtech, which has been helping in eCommerce website development in India can also participate in furthering Prime Minister Modi's plan and the grand vision of Make in India. With a solid infrastructure and a great manufacturing/selling base, eCommerce in India can help the country achieve great success ahead. AJA Softtech stretches out its resources and infrastructure to help the country take this giant leap.

Ahmedabad, India, February 8, 2016 (Newswire.com) - Ecommerce in India – Helping Achieve the “Make In India” Vision

According to government sources, the project aims at increasing contribution of manufacturing from 16 percent to 25 percent of the GDP by 2025. While the manufacturing sector along with other sectors has been agog with excitement and enthusiasm, it seems that India also needs a Sell in India program so that the domestic sector can be kept alive, well, and thriving.

E-commerce business – rapidly booming in India

The ecommerce business and eCommerce web development business is now rapidly booming in India with the sector showing healthy growth. Many an eCommerce web development company has set up shop in India and many ecommerce portals have come up in the country with great fanfare and are catering to the consumer as well as business segment with great enthusiasm.

Buying and Selling - Examining both the scenarios

On the one hand, it has become easy for customers to access products from local manufacturers, small traders, as well as SME’s at the click of the button. However, on the other hand, it has become easy for sellers to sell their products to a ready market that the eCommerce portal offers. Sellers get a lot of benefits from this arrangement such as wider market access, lesser advertising costs, easier product distribution, as well as swifter fulfillment of orders. Yet another added advantage is the quicker realization of payment in case of eCommerce transactions.

SMEs – the biggest beneficiaries of the ecommerce boom

Small and medium enterprises in India have become the biggest beneficiaries in this scenario of eCommerce boom. With eCommerce, the focus is back on not only manufacturing in India, but on selling in India as well. This has also helped SMEs to tackle challenges related to business expansion such as lack of infrastructural capabilities, absence of a marketing platform, and even financing to expand business.

Make in India – Multiple benefits via eCommerce

Multiple benefits are expected from the government’s Make in India campaign. This initiative is in place to help manufacturers to incentivise production and manufacture locally. The best part about the eCommerce sector in India is that it has a unique propensity to achieve manufacturing and selling in a similar proportion. With the growth of the eCommerce sector, it will become possible to help unleash the potential of the SMEs and local manufacturers, so that consumers can purchase the products that are locally manufactured. In this manner, the contribution to the growth of the Indian economy can be accomplished. Thereafter, a thriving SME sector will help in ensuring the sustained growth of the Indian economy.