MMOGA Shares Their Take on the Future of Virtual Economies with MMOBUX.com

Sam Wing Xu, a game researcher at MMOBUX, have a chance to interview with the CEO of MMOGA, the leading game supplier in the world.

One of the leading in-game service shops for MMORPGs (massively multi-player online role playing games), shares their business concept and visions about the future of the secondary industry with Sam Wing Xu of MMOBUX.com. The online shop is vastly known as MMOGA in short. When asked what the concept behind the shop's naming is, Liuxi Deng, CEO of MMOGA, explains that it stands for Massive Multiplayer Online Game Association. Apparently, it is revealed that the logo does not have much story behind it and was designed for easy consumer recognition.

MMOGA first made its appearance in the European market about eight years back. The shop's main business is in offering MMO gamers with the option to use real cash to get in-game gold for a large number of games ranging from large titles such as Diablo 3 and World of Warcraft to smaller games such as Dragon Nest and Eden Eternal. In addition to in-game cash, the company offers: services to level up in-game characters, game guides, game cards as well as CD keys. Product delivery methods offered by the shop are based on game options including: in-game mail, face-to-face and comfort trade. Other options supported by the shop include creating a mule account and transferring ordered goods via the in-game auction house.

From the interview, it is also revealed that the company's main customer base is from the German market, hence the more widely known domain, mmoga.de. Liuxi Deng explains that the shop in fact own more country-specific domains in addition to the more well known mmoga.com and mmoga.de. Liuxi Deng further shares his opinion on related virtual currency businesses, referring to Zynga and Facebook credits. According to Liuxi Deng, their success is based largely on their consistency in providing low prices, fast deliveries and many payment method options. He further describes the shop's loyalty system which supports better long term customer relations.

When asked about the future of MMOGA, Liuxi Deng responded that they plan on continuing to grow and expand while successfully maintaining their service quality. Liuxi Deng ends the interview by expressing their appreciation to customers and the community for making the business work. The full interview can be read here ( http://www.mmobux.com/shops/mmoga )

MMOBUX ( http://www.mmobux.com ) is a digital money research website with a prime focus on in-game economy, founded in 2006 and headed by Sam Wing Xu. Over the years since its establishment, MMOBUX has successfully gathered large amounts of data in its growing database of online currencies for MMO games such as Guild Wars 2, TERA and Star Wars: The Old Republic.

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