Millie Bobby Brown to Launch Her Coffee Brand With an Immersive Experience in NYC
NEW YORK, November 16, 2023 (Newswire.com) - Florence by Mills Coffee is set to enchant coffee lovers with an immersive, multi-sensory experience in NYC. Since the soft launch of her coffee collection 6 months ago, including her trending Quick Serve Coffee Concentrate, Millie Bobby Brown is inviting people to a once-in-a-lifetime experience to dive into a personally curated coffee wonderland in Soho, New York.
Tickets are on sale for the Florence by Mills Coffee Experience at 89 Crosby Street, SoHo, New York - Friday 1 to Wednesday 6 December. Admission can be secured at the FBMC Experience Event Site.
Millie announced today her appearance at the event for one day only, sending her fans wild. She will personally host 75 lucky VIP Ticket holders on Saturday 2 December.
Millie said: “New York thrives on coffee, so I can’t wait to welcome people into my coffee wonderland in the heart of the Big Apple and let the love affair with my coffee brand begin!
“My immersive experience will take people on an unforgettable coffee adventure. Not many people know that my coffee journey started with a mocha - smooth and creamy hot chocolate yumminess with a sophisticated espresso stirred in - it’s the epitome of cozy holidays. I’m so excited for people to create a mocha and to discover my incredible coffee collection.”
This experience will provide guests with an indulgent escape from a wintry NYC where they can:
- Channel their inner barista at the Mocha Station and create a mocha ‘just like Mills’ using her dreamy NEW Hot Chocolate made with shavings of British milk chocolate!
- Try their luck in a coffee-powered arcade where coffee and games collide.
- Seeking the perfect Christmas gift? Visitors can buy exclusive event merch, Florence by Mills Coffee, and her new Hot Chocolate in the FBMC Gift Shop.
Standard ticket $30
Don’t let the name fool you - This ticket is an all-access pass to Millie's coffee universe, promising an experience guests won't find anywhere else. Don't settle for 'standard’ - join FBMC for an adventure that's anything but ordinary!
Fan Fave ticket $70
Fan Fave tickets unlock Millie’s extraordinary coffee universe and gifts fans with an array of exclusive event goodies including a FBMC Fan Favorite Lanyard & Pass, and an exclusive FBMC Tote Bag bursting with LIMITED EDITION goodies worth over $130!
VIP Ticket $70 (Saturday 2 December ONLY)
This is the Fan Fave ticket with added sparkle. Millie will personally take her VIP guests through parts of her Experience alongside a barista, to talk about her coffee journey and FBMC brand.
Date: The event is open for just six days and runs from Friday 1 December to Wednesday 6 December.
VIP Ticket day: Saturday 2 December
Venue: 89 Crosby Street, SoHo, NY 10012
Notes to editors:
Press kit including images are available on the FBMC website here
Source: Florence by Mills Coffee (US)