Malaysia Professional Hair Care Market

Hyderabad, September 1, 2015 (Newswire.com) - ​Professional hair care products study scope covers products used for back bar services and retail sales as well. Back-bar products are used for services in the salon while retail sales include over-the-Counter or take-home products and sales made through retail formats such as speciality stores, pharmacy stores, online stores and others. The professional hair care product market has been segmented based on the product categories such as coloring, perming & straightening, shampoo & conditioners and styling. Professional hair care product market in Malaysia is estimated to reach $84.1 million by 2020.

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Malaysia is multi-cultural country 74% urbanization.50% of its work force is of female population who are more concerned about beauty and personal care.66% of the hair care salons are located in the 5 major states of Malaysia. Females in the age group of 25-39 being the largest segment spur the demand for hair care services.

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Malaysian customers are highly conscious of the hair care products quality and ingredients. This growing awareness has increased the demand for products with natural ingredients or laced with fewer chemicals, especially ammonia & paraben free products. The market is estimated to exhibit a moderate growth driven by favorable socio-economic factors, while take home sales are poised to exhibit sluggish growth.

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Hair coloring products hold the largest share in professional hair care products market in Malaysia followed by shampoo & conditioners. Professional hair coloring products market is estimated to grow at the highest CAGR, whereas styling products witness slowest growth.

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L’Oreal Group with its professional hair care brands such as L’Oreal Professionnel, Matrix and Kerastase is the key player.Wella Professional, Shiseido, Schwarzkopf are among few of the major brands in Malaysia. Extensive Distribution network and periodic R&D investments are the major factors contributing to the growth of major companies in the country. Major companies are opting for multi distribution channel, distributing directly to salons in Tier I cities whereas in Tier II and Tier III through distributors.

Related Report:

Singapore Professional Hair Care Market by Categories (Coloring, Perming & Straightening, Shampoo & Conditioning & Styling); Sales Channel (Back Bar and Take Home) & by Company - Forecast (2015 - 2020)

http://industryarc.com/Report/3337/Singapore-Hair-Care-Market-Analysis-Report.html​

 For more Reports:

http://industryarc.com/Report/3334/Thailand-Hair-Care-Market-Analysis-Report.html

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