Lori Taylor Brings New Meaning To Contract Negotiations

Online, March 29, 2011 (Newswire.com) - Nationally recognized Direct Mail Marketer and Social Media expert Lori R. Taylor, discusses the importance of understanding your client, realizing your client's needs and expectations and determining your client's subject matter knowledge prior to committing to any negotiations or contracts on the popular social media site ConvinceandConvert.com.
Jay Baer, an award winning social media expert and consultant was curious to hear what Lori had to say about contract negotiations and setting your clients' expectations.
"One of the biggest problems companies have with clients is not setting proper expectations. This can be caused by many factors, such as the company not realizing its own abilities or the company over promising results, but even more often problems occur when the company does not understand the client's level of understanding of the project at hand. This is often the hardest obstacle to overcome," states CEO, Lori R Taylor.
With the onslaught of new technology and the need to stay abreast, many clients contact REV asking for their help in not only social media applications and strategy but other online initiatives such as website optimization, SEO and pay per click advertising campaigns.
"It is easy to dazzle your client with your knowledge, but the problem occurs in when you frazzle them and you aren't aware of the disconnect in ideas and interpretation of each other's level of involvement and abilities," says Taylor.
Take a look at Lori's most recent post on Jay Baer's blog to see what it is you need to watch out for and how you can avoid miscommunication and the setting of false expectations.
Through Lori's post and wealth of knowledge, she is hoping to assist businesses in their pursuit for excellence, starting with contract negotiations created by setting the proper expectations while being acutely aware of your own company's abilities and the abilities of your client to understand the requirements.
For more information on Lori R Taylor and REV Media Marketing's services please visit REVmediamarketing.com.
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About Lori R Taylor, Chief Executive Officer, REV Media Marketing, LLC: With over 20 years experience as an award winning direct response copy writer, brand builder and social media strategist, I focus on unique content marketing strategies to build brand awareness, authority and rapport with your audience. REV Media Marketing, LLC is a "direct response 2.0" boutique agency in Cincinnati, Ohio focused on leveraging social media strategies integrated with internet marketing techniques to drive more leads and more sales to their client's bottom line.

Extraordinary engagement means knowing how to listen and add value in a way that is meaningful and mutually beneficial. This strategy has allowed Lori to build her Twitter following to over 30,000 people in less than 6 months and 2,000 fans at her Facebook fan page.

Lori's 17 year career with RR Donnelley has given her extensive direct mail experience. She has created strategies and mailed billions of pieces of mail, helping one organization, in particular, raise over 2 billion dollars in 15 years, $5.00 at a time. The only way to optimize any channel is to test with a laser like focus. Good ideas are a dime a dozen. Execution is priceless.

Lori believes that going viral is a happening not a strategy, "If content is king and context is queen, you need to be relevant and extraordinary if you want to go viral." People hire Lori for one reason: her ability to create ninja like marketing road maps that leverage your marketing dollars and deliver measurable results straight to your bottom line.

About REV Media Marketing, LLC
REV Media Marketing, LLC turns the light on for your business by building awareness for your brands, carefully crafting and translating what you stand for, then participating and starting conversations with the right people at the right time. Their approach is fun yet strategic and methodical, with a greater purpose in mind: building trust, authority and want-focused-buyers to deliver more sales to your bottom line.

By focusing on positioning your message in a meaningful and purposeful way, they set goals and strategy, taking the mystery out of the process. By measuring results, REV fine-tunes the ideas that will get consumers and influencers discussing your products and services, ultimately transforming them into buyers.

For more information on REV Media Marketing please visit us at revmediamarketing.com.