Leaf & Khortytsa Named Taste of Atlanta 2016 Official Vodkas
Khortytsa and LEAF Vodkas, have been named the official vodkas of the 15th Annual Taste of Atlanta, held October 21st - 23rd, 2016 in downtown Atlanta, GA.
Atlanta, GA, September 26, 2016 (Newswire.com) - Global Spirits USA, a privately-held, international manufacturer and marketer of wines and spirits, announces that two of its premium vodka brands, Khortytsa and LEAF Vodkas, have been named the official vodkas of the 15th Annual Taste of Atlanta, held October 21st – 23rd, 2016 in downtown Atlanta, GA.
Taste of Atlanta is Atlanta’s must-do food, wine, beer and cocktail festival that showcases the diversity of Atlanta restaurants and attracts food lovers from Atlanta, the Southeast and beyond. Over three days, more than 90 neighborhood restaurants will show off their best dishes, the hottest local chefs will strut their stuff on four live demo stages, and VIP patrons will hit a spirited nirvana sampling craft beers, wine and creative cocktails.
“Atlanta is one of the largest vodka markets and has a growing mixology culture,” says Jim Amstutz, southern region manager, Global Spirits USA. “Khortytsa Vodka clearly integrates into the premium vodka genre, while LEAF’s packaging, price point and organic origins resonates with today’s consumer lifestyles.”
Ukraine’s famed Khortytsa (Hor-Ti-Tsa) Distillery is located in Zaporozhe near Khortytsa Island. This ancient island’s history dates back thousands of years and reaches the roots of civilization. It is considered a sacred place in Ukraine and is one of the country’s seven wonders.
Built in 2003, the Khortytsa Distillery is among the world’s finest distilleries. It uses a local organic filter containing schungite (a unique natural mineral) which allows it to get as close as possible to the structure of natural water. The filtration process is further enhanced with special birch and alder-tree charcoal and quartz sand sourced near the famous Crystal Mountains of the Urals near Yekaterinburg, Russia.
Taste of Atlanta will feature Khortytsa Platinum, which is the most popular item in the line, retailing for $10.99 per 750 ml.
LEAF Vodka will also be featured. LEAF believes vodka’s main ingredient, water, is what truly defines the spirit. LEAF Vodka is sourced from unique waters around the country. One variety is made from Alaskan Glacial water, which lends a pure, smooth taste with a hint of sweetness. The other, made from Rocky Mountain mineral water, provides richness and complexity, offering a warm and savory impression. The water sources give LEAF Vodkas their signature tastes.
The packaging for LEAF Vodka is designed with the intention to have the contour of a leaf, accentuating the brand and giving it a premium look. With a recommended shelf price of $18.99 for 750mL—and Certified USDA Organic — LEAF Vodka is well positioned within the dynamic and growing vodka category.
About Global Spirits:
A Fortune 500 company in Europe, Global Spirits was established in 2008 and has operational hubs in New York, Moscow and Kiev. Key strategic brands include: Khortytsa Vodka (3rd largest selling international vodka brand*) and Morosha Vodka (fastest growing international vodka brand**), Pervak Vodka (acquired in 2013) and LEAF Vodka (launched in the US October 2013).
*According to IWSR, Khortytsa was the third largest selling global vodka brand at 6.4MM cases.
**IWSR Magazine – The Real 100
Source: Global Spirits USA
Categories: Food and Beverage Manufacturing