LeadMaster Welcomes New CMO, Andy Brownell
Online, February 5, 2010 (Newswire.com)
-
ROSWELL, Georgia -- May 11, 2009 -- LeadMaster, a leading provider of Customer Relationship Management (CRM) solutions has appointed Andy Brownell to the company's management team as the new Chief Marketing Officer (CMO).
Andy's career spans 20+ years in operations, sales and marketing. He's held a variety of management positions for several Fortune 500 companies including Director of Sales Programs and Alliances at Compaq Computer Corporation, Director of Marketing at Digital Equipment Corporation and Business Development Manager at Apple.
Andy also has experience with smaller companies and startups. One of the original founders of Stratitec, Andy substantially helped the company grow to $100 million in cumulative sales in less than 10 years. He also worked as Chief Operating Officer at ACP, a successful developer of thin client software. Andy's background includes several years managing software programmers. As the LeadMaster platform continues to evolve we believe Andy will provide valuable insight to our integration efforts.
As CMO Andy is responsible for developing the overall marketing plan, managing the marketing and communication deliverables, interacting with sales to deliver value add programs, helping to develop the corporate strategy, working with technical operations to optimize the LeadMaster experience and helping to develop and recruit strategic customers, partners, distributors and resellers.
"Andy will add a new dimension to our direct marketing, SEO and partner programs to accomplish our goals with marketing automation, channel marketing, sales automation, mobile CRM solutions, campaign tracking and integrating our sales force automation platform with enterprise applications," said Russell King, CEO. "We are happy he is on board with LeadMaster."
About LeadMaster
LeadMaster, the leaders in sales and lead management, deliver lead-centric sales force automation with a built-in product catalog, computer telephony integration, custom forms, quote generator and multiple levels of access for easy direct/channel sales and lead management. The entry-level solution also includes marketing automation with easy landing page integration, web-to-lead capture/distribution, drip marketing, lead nurturing, automated emails and campaign management. Founded in 1998, LeadMaster has thousands of users around the globe, from the world's largest high tech, insurance and financial firms to mortgage, manufacturing and call center companies.
For more information, please visit the LeadMaster at http://www.LeadMaster.com and http://blog.LeadMaster.com or follow us on Twitter http://twitter.com/TheLeadMaster
©2009 LeadMaster, Inc. All rights reserved. The product names used in this press release are for identification purposes only. All trademarks and registered trademarks are the property of their respective owners.