Laceandbuttons.com: World's First Fashion Website To Help Users Find Clothes That Best Suit Them Based On Body Shape And Style Personality Analyses

Online, February 6, 2012 (Newswire.com) - Lace and Buttons, the first ever online fashion store to feature a body shape and a style personality test, is launched in early February 2012. Now, women can make informed decisions on their choices of apparels to purchase which are most congruent with, or can fit in well, with their unique personal styles and characteristics.

According to the Style Coaching™ principles, desires like wanting to dress in a way that inspires and is true to oneself, as well as having a style that is exciting and vibrant are associated with a positive body image. The increased confidence related to a positive body image could be the starting point for people to set the gears in motion toward achieving positive changes in their lives.

Certified Style Coach and Founder of Lace and Buttons, Ms Prudence Yeo said, "I became a Style Coach as I wanted to change my image for the better. I was tired of being described as 'nerdy' and 'boring'."

"After I improved my image successfully, I aspire to help other women achieve the same, without having to splurge huge amounts of money on image consultation which can be considered as luxurious services, especially in times of recession. After months of brainstorming and hard work, I am proud to announce that a business with a creative and unique concept is born."

She added, "Although the tests may not be able to replace a full-fledged Style Coaching™ process, they serve as ideal and useful guides for women who want a better understanding of the styles that best suit them in general."

"Through the use of an automated system that matches Lace and Button's apparels with a customer's body shape and style personality, we aim to help customers pick clothes that will allow them to feel most comfortable in their own skin while looking their best."

Apart from the body shape and style personality analyses designed based on Style Coaching™ principles, Lace and Buttons features a range of quality products including accessories and apparels for the workplace and various occasions such as parties, casual outings, weddings and other events.