Jill Alexander Designs Unveils New Steel Magnolia Line of Separates For the Curvy Woman During Full Figured Fashion Week
Online, June 12, 2011 (Newswire.com) - Jill Alexander Designs (JAD) unveils its latest line of high quality clothing for the curvy woman, size 12 and above, during Full Figured Fashion Week™ in New York, June 16 - 18.
The new Steel Magnolia line offers the plus-size woman over fourteen distinct separates that can not only be mixed and matched, but are designed to be worn in a variety of different ways. The line also includes classic staples with a new jumpsuit design and several new convertible dresses.
"The inspiration for this line came from the pale pink and taupe colors and soft natural lines of the magnolia flower itself," said Alexander. "The fabrics we chose for this line have allowed us to design pieces that can be perfectly draped as a dress or be worn as a top."
The Steel Magnolia line is made with a special designed natural fabric, which incorporates the right amount of give for the detailed draping and flow of each garment.
"Our goal is to wardrobe women, not to just offer them one dress and be done," said Alexander. "I want to create a variety of pieces so that our customers can have their favorites in their closets and we can continue to create new pieces to go with them season after season. This line is just the beginning of what I have envisioned in bringing back the classic, well-made wardrobe," Alexander said.
The line is available to purchase online at www.jillalexanderdesigns.com and at boutiques in Texas, California, Georgia, Washington and Australia.
Jill Alexander Designs (JAD) specializes in creating beautiful clothing for the curvy woman. Founded in 2009, the company has established a reputation for creating high quality garments with versatility and attention to detail. JAD brings a wealth of expertise in fabric manufacturing and tailoring to its creations, offering the plus-size woman clothing that is comfortable, flattering and easy to care for.
For more information about Jill Alexander Designs, please visit: www.jillalexanderdesigns.com