Industrial buildings according to Frisomat: a high-tech corporate movie
Online, June 1, 2010 (Newswire.com) - With the new corporate movie, Frisomat wants to prove that "innovation" is no empty term. The corporate movie must boost the image and brand recognition of Frisomat.
High tech filming process
To guarantee a constant quality, the corporate movie is entirely recorded in High Definition (HD). The sales process is shot by means of a Green Key on RED camera (4096 x 2304 pixels), currently the best possible movie quality. A freezed frame is so pure that the quality is still superfine. The music is specially composed for Frisomat.
A combination of 3D with live-action
The rise of 3D-animation has effected heavily the movie world. Suddenly it was possible to visualize anything. Frisomat is eager to use 3D animation to make the corporate movie dynamic and modern but most of all qualitatively. The live-action images are shot on location: on a construction site in Wallonia or in the 35.000m² production hall at the head office.
Sales process as the showpiece
The sales process can correctly be called a technical tour de force. 9 different phases have been recorded in 1 long shot with the aid of a Green Key (also known as Chroma Key). The actors are standing in front of a green background which is made transparent afterwards by using computer techniques. The transparent background is filled in with images as desired. This technique is frequently used in weather forecasts and in the movie world. In the Frisomat corporate movie, relevant images regarding the sales process fill up the background.
Famous actors
Frisomat makes an appeal on experienced television actors : Bieke Ilegems and Bart Van Avermaet. Both actors are successful and have an excellent reputation in Flanders.
To view the corporate movie, please go to the Frisomat website.
Corporate Movie
Frisomat website : low resolution
Youtube : high resolution
Frisomat general info :
Frisomat is a Belgian construction company specialized in the development, production and assembly of industrial buildings according to 9 building systems.
Each system is made of prefabricated steel components who fit together as a giant meccano set. These cold profiled components are made of galvanised High Strength Steel. Cold profiled steel combines an exceptional strength with an optimized use of materials.
Since 1978 Frisomat is continuously innovating cold profiled steel as the structure for its industrial buildings. Thanks to the relative low weight export is possible anywhere in the world. Export generates 80% of Frisomat's turnover.
Meanwhile, Frisomat has 14 branches across Europe and Africa, and 2 production plants (Belgium and Romania). The different building systems are designed and developed in house and 400 employees are set to work.
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Contact us
Press Contact : Olivier De Smedt -Marketing Department
Frisomat NV, Stokerijstraat 79, 2110 Wijnegem
T : +32 3 353 33 99 (during office hours) - Mobile phone : +32 495 84 14 51 (after office hours)
marketing@frisomat.be
www.frisomat.be
For all newsitems and press releases, please go to our website.
You want to experience the Corporate movie on big screen ? In combination with a guided factory tour ? Please get in touch with us !