Impulse LA Events Trains Team in Key Presentation Skills

The director of operations at Impulse LA Events highlighted the importance of training associates to become strong presenters. He also shared some tips for planning great presentations.

​Of all the business skills Impulse LA Events leaders help their team master, public speaking and presenting are two of the most important. “The ability to make a convincing case to investors and customers about the unique value of your company is a vital skill in a competitive market,” added Moe, the firm’s director of operations. “We work hard to foster those abilities within our people, and they repay us by building our public profile and winning new customers.”

Company leaders use a range of techniques to develop their team members’ presentation skills. They organize team training sessions and also provide individual coaching. “Our group sessions act as team-building exercises,” added the director. “Pretty much everyone has some level of anxiety when it comes to public speaking. Having the chance to overcome their fear alongside their colleagues is liberating. We also create customized training for individual team members, because we know everyone has unique sets of strengths they can bring to their presentations.”

"Our group sessions act as team-building exercises,"

Moe, Director of Operations

Impulse LA Events’ Director Provides Tips for Becoming a Great Presenter

The leaders at Impulse LA Events believe anyone can become an effective presenter by applying a few basic tips. As Moe explained, “There are some simple strategies that can get anyone started toward being a more engaging speaker. We begin our training sessions by covering foundational techniques, and they really help our team members.”

According to Moe, the first thing a person should keep in mind when preparing a presentation is that it should be entertaining. “People expect some type of appeal to their emotions in a speech or presentation,” he added. “Otherwise, the information you’re covering could be in a dry email or article. You have to be both informative and engaging, and we frequently remind our associates of this.”

Eye contact and pace of speech are also of critical importance in a presentation. “One good way to make sure you’re reaching members of your audience is to make eye contact with everyone in the room. You shouldn’t focus too much on decision makers, either, because you might be better served by winning over their assistants.”

Nervous speakers and inexperienced presenters tend to talk much faster than normal. To combat this inclination, Moe suggests that his team members consciously slow their speech and leave room for pauses. As he stated, “When you allow for pauses, you not only force yourself to slow down a bit, you also give yourself a chance to emphasize important points. It takes some practice, but our team members have improved significantly just by figuring out when to let some air into their presentations.”

About Impulse LA Events, Inc.

Impulse LA Events, Inc. is a results-driven marketing and consulting services firm that emphasizes personal interactions to grow their clients’ brand reach. In doing so, they develop relationships between their clients and new customers, which result in long-term value and repeat business. By emphasizing consumer engagement and experiences, the company has grown to represent a large portfolio of clients ranging from new start-ups to global brands. This has led to the flexibility to push out new initiatives at an extremely rapid pace. With a dedication to their core values of integrity and strong work ethic, the team members have positioned themselves as true industry leaders. Visit impulselaevents.com to learn more about their approach.