IMP Canada's Grand Opening is sure to open new doors for businesses
Online, April 29, 2010 (Newswire.com) - Celebrating a new office location and over 10 years in business, IMP Canada's Grand Opening promises to be a fun and informative event for clients, friends and colleagues.
BURLINGTON, Ontario, April 28, 2010 - IMP Canada has been building websites for clients across Canada, the United States, UK and Europe for over a decade. Since its inception, IMP Canada has helped over 100 clients reach their business objectives through the power of online marketing and innovative web design.
Philipp Beckermann, Founder and President of IMP Canada (http://www.impcanada.com) is looking forward to spending the evening with friends, reminiscing on how this growing company started off as a solo venture, creating interactive multi-media CD-ROM's for European companies for tradeshows. "We've come a long way. We now offer a wide variety of online marketing services like pay-per-click advertising, content development, web design and search engine optimization. We're always reaching higher, giving our clients more," says Beckermann.
Search engine optimization (SEO) is one online element that Beckermann feels companies should take advantage of. "Google has become a common word in many people's vocabulary. If someone is looking for an answer, chances are they'll use Google to find it," says Beckermann. SEO uses the process of interweaving key phrases and keywords throughout online content in order for search engines like Google or Yahoo to pick up. Search engines will then rank a website's page based on the quality of that content. "Being on the first three pages of a search engine is where you want a website to be. People lose interest after that," says Beckermann.
A new trend that's quickly picking up steam is using social media sites such as Twitter and Facebook to increase online visibility. "Companies are just beginning to realize what an impact social media sites like Twitter and Facebook can have on their business. It's the perfect time for business owners to jump on the bandwagon and get social with their customers", says Beckermann.
IMP Canada's Grand Opening will be held on Thursday April 29, 2010 from 4 p.m. - 8 p.m. in Burlington. The official ribbon cutting ceremony with Mayor Cam Jackson will commence at 4 p.m., followed by drinks and hors d'oeuvres. People of all ages are invited to attend. To R.S.V.P or for more information regarding this event, contact Philipp Beckermann at 905-681-8333 x 111.