Ice Announces the Sale of the Ice.com Domain and a New Address

​Ice, the specialty jewelry brand focused on unique, inspired, affordable fine and bridal jewelry, today announced the sale of its domain: ice.com and the launch of its new online address: www.icetrends.com.

Ice has been providing quality fine and bridal jewelry for over 19 years. In the past year, the company has invested in product and technology that brings trend-inspired yet timeless fine and bridal jewelry to their customers.

"We are on the verge of making some major moves in a category that is in need of innovation and saw the ice.com domain, plus the significant value created around it, as an investment opportunity. The money from the sale will be used to expand our technology, product lines and market expansion. More to come on this in the next few months."

Matt Wilkinson, CMO

To focus on building out this modern technology and product platform, Ice has sold the Ice.com domain name and is doubling down on growth via their new online address: www.icetrends.com. Customers will continue to find amazing styles at affordable prices while working with the top-rated Ice customer service team.

“We are on the verge of making some major moves in a category that is in need of innovation,” said Matt Wilkinson, CMO of Ice, “and saw the ice.com domain, plus the significant value created around it, as an investment opportunity. The money from the sale will be used to expand our technology, product lines and market expansion. More to come on this in the next few months.”

Check out Ice's new home at www.icetrends.com

Media Contact: 
Matt Wilkinson
Email: matt@icetrends.com

Source: Ice