Hitachi Capital Invoice Finance Gears Up For Growth With Key Appointments

Online, August 9, 2010 (Newswire.com) - Hitachi Capital Invoice Finance, the UK's fast growing provider of invoice finance and confidential invoice discounting, has appointed John Atkinson as Head of Commercial Business to drive the company forward.

John has been working for Hitachi Capital (UK) Plc for over five years as Group Head of Marketing and now as Head of Commercial Business. In his role he will continue to build a team of high performing individuals to achieve HCIF's ambitious growth for market share.

Commenting on his appointment, John said; "We have the funds to lend to SME's in a period where they are experiencing issues with their banks. We have substantial funds and a strong appetite for lending money to help SME's grow, with pricing that beats the competition.

Furthermore, I believe that no other company can match our commitment to customer service. 99% of the clients who choose to take our no obligation 6 month trial stay with us for longer and 20% of our new business is based on recommendations."

Steve Smith, Divisional Managing Director said: "John's extensive experience both in finance and marketing, coupled with his proven success and innovative thinking, is a perfect fit for our future plans as we continue to expand the business to support local and national SMEs."

Notes to editor

About Hitachi Capital Invoice Finance
Hitachi Capital Invoice Finance is a division of Hitachi Capital (UK) PLC, part of Hitachi Ltd, one of the world's largest and most respected groups. Based in Telford and Goring, it is one of the fastest growing companies in the industry; providing confidential invoice discounting and reputable and reliable invoice factoring for small to medium sized businesses. Hitachi Capital Invoice Finance was acquired from London Scottish Bank PLC in 2008 and is member of The Asset Based Finance Association (ABFA).