Grupo Barraqueiro and Beatriz Barata Lead Strategic Investment in Ubirider to Further Innovation in Transport-as-a-Service
Investment Fuels Development of Pick, a Seamless Multi-Transportation, Ubiquitous and Mobile Payment System to Benefit Both Riders and Operators Everywhere.
PORTO, Portugal, September 26, 2019 (Newswire.com) - Porto, Portugal, September 26, 2019 (Newswire) -Ubirider, creator of Pick, a door-to-door travel and payment solution, today announced that Grupo Barraqueiro, the leader in the Iberian suburban and interurban road passenger transport sector, has led a strategic investment round in the company, along with co-investor Beatriz Barata, from Family Jacob Barata, owners of Scotturb in Portugal and Grupo Guanabara in Brazil. The investment provides operating funds for the company to further develop Pick, a platform which combines all transport modes into seamless travel experiences, and also establishes Grupo Barraqueiro and Scotturb as Ubirider’s first major customers.
Ubirider has built Pick as an independent platform to connect and help both travellers and transport operators. The mobile app Pick by Ubirider, available through the Apple App Store and Google Play, allows users to plan door-to-door travel, pay and ride to all destinations, everywhere, using the best transport combination. Through the Pick Hub web interface, which collects anonymized information from travellers' smartphones, operators benefit from a new, independent and transparent channel to manage ridership and fare collection in real-time, without additional infrastructure.
“What we saw in Ubirider’s solution is the future of transportation,” said Artur Pedrosa, CEO at Grupo Barraqueiro. “It’s something we’ve been looking for to not only make the transportation experience significantly better, more integrated and simpler, but to also gain valuable insights into travel trends. Having this kind of intelligent data will enable us to provide new and better routes and other services to our passengers, and ultimately continue leading the future of transportation.”
Currently, Ubirider signed the first commercial contract with Scotturb to allow Pick users to travel in the new daily express bus which connects Cascais, Sintra and Porto, as well as the "hop on hop off" sightseeing buses that travel throughout Cascais and Sintra. Beatriz Barata , CEO at Scotturb, said: “Online ticket sales for long haul and touristic buses have grown significantly in recent years, and we are convinced that riders everywhere want to go further and manage their travels via an easy to use mobile app. This exciting partnership with Ubirider allow us to offer our passengers a complete door-to-door travel planning and payment tool, ensuring the ultimate travel experience, and enabling us to maintain our focus in innovation and quality of service.”
About Ubirider
Ubirider has built Pick, a mobile and web platform which combines traditional and modern transportation, aligned with the interests and needs of occasional travellers, commuters and mobility operators. Pick by Ubirider is a mobile app which determines the best option for every journey — whether that’s public transport, a rental car or bike share. From office commutes to weekend getaways, it manages daily travel in the smartest way possible. For more information, visit www.ubirider.com.
Media Contact: Angela Simoes, angela.simoes@ubirider.com
Source: Ubirider