GEM Capital Limited Follows Bango's New Broader Contract With Microsoft.

Chaoyang District, China, January 22, 2016 (Newswire.com) - Bango has secured an extended contract with Microsoft to incorporate the AIM-listed mobile payments company’s equipment across all the technology colossus’s windows 10 devices. The 110m plus customers of Windows 10, weather they are using a desktop computer, laptop, tablet or smartphone will now be able to purchase applications, music, films, or games from the windows store and, via Bango’s direct carrier billing software, charge the cost directly onto the phone bill.

The England based company pointed to data it has collected that confirms carrier billing has assisted generate between a three times and a ten times increase in Appstore conversion rates, making it a “dynamic enabler of mobile commerce worldwide”. Stated Technology Analyst for GEM Capital Limited Wendy Hong.

Microsoft’s general manager of the Windows Store Todd Brix Stated “The adding of carrier billing to Windows 10 offered a fresh chance for app and game developers to reach millions of unbanked or under- banked consumers.”

Also stating “Bango offers our operator partners a refined platform for launching, managing and growing carrier billing business in the Windows Store.” Bango jumped almost 6% higher to by start of business Tuesday GMT.

“As the New Year begins, so does the continuing contest between Microsoft and Apple to try and discover new and innovative ways to attract new consumers with state of the art technology or, Convert current customers from Apple to convert to Microsoft and vice versa and in effect will.” Stated Technology Analyst for GEM Capital Limited Wendy Hong.