FutureProof Retail Rolls Out 'Fairway Mobile Checkout,' a Line-Free Mobile Checkout Solution at Fairway Market

NYC-based Startup Continues Partnership with Iconic Grocery Chain

FutureProof Retail (FPR), the leading developer of mobile self-scanning checkout solutions, launched its line-free checkout technology to customers in Fairway Market’s stores across the Tri-State region. Fairway Market is the first grocer in the area to provide shoppers with a mobile self-scanning checkout option.

FPR’s solution allows shoppers to scan products around the store using the Fairway-branded Mobile Checkout app with the cameras on their mobile phones. For weighted items like produce, olive bar or hot bar, digital scales are available to evaluate the cost by weight. To check out, the customer simply scans the QR checkout code and walks out, skipping the line for the cash register.

iOS users download the app here:
http://bit.ly/FairwayCheckoutApp

Android/Google Play users download the app here:
http://bit.ly/FairwayCheckout_GooglePlayStr

“The response to the program at Fairway is wonderful,” said FutureProof CEO Will Hogben. “Like many New Yorkers, Fairway’s customers are known to place a premium on speed and convenience. Giving customers an on-demand checkout option reduces time pressure and allows more time to enjoy the Fairway fooding experience.”

"We’re thrilled to launch our new mobile shopping experience, providing Fairway Market customers with a cutting-edge shopping convenience,” says Mike Penner, director of retail applications and technology. “This continues Fairway's tradition of offering the best food for our customers in the way that's most convenient to them. The response from mobile shoppers has been incredibly positive.”

For more information and to schedule a demo, click here.

About FutureProof Retail
Founded in 2013 by a group of impatient shoppers and award-winning developers in New York, FutureProof Retail (FPR) brings the best of online shopping offline by creating mobile shopping applications for retailers. FPR's mobile platform features line-free mobile checkout and line-free order-ahead retail. FutureProof Retail offers unique and customizable solutions for many retail verticals: grocery, fashion, big box, convenience, micro-markets, stadiums, airports and more.

About Fairway
Fairway Market is a growth-oriented food retailer offering customers a one-stop shopping experience Like No Other Market. Fairway has established itself as The Place To Go Fooding and the leading food retail destination in the Greater New York City metropolitan area with stores that emphasize an extensive selection of fresh, natural and organic products, prepared foods and hard-to-find specialty and gourmet offerings, along with a full assortment of conventional groceries. Fairway is headquartered in New York City. Customers can visit one of Fairway Market’s 15 stores in New York, New Jersey and Connecticut or shop online at shop.fairwaymarket.com. For general information, please visit: fairwaymarket.com.

Contact:
FutureProof Retail
media@futureproofretail.com
(800) 774-3360

Source: FutureProof Retail