From One Phaze to the Next: Growing a Business in the Construction Industry

Phaze Concrete, Phaze Concrete Nevada, Phaze Concrete Utah

The process of growing your business in any industry can be a tricky one to navigate. Ensuring that you have the requisite workforce and resources you need, while still making sure that they’ll be taken care of during the slower periods, is at best a game of calculated strategy and hope, and – at worst – a recipe for troubling times on the horizon.

Construction companies are no exception to this rule. In fact, across the spectrum, the demand for the industry usually rises and falls correlative with the national economy.

Take Phaze Concrete, for instance. Having started out in 2003 pouring driveways for small residential projects in Utah and Nevada, the company was formed from a handful of friends who believed that they could do great things together.

Fourteen years later, they can now proclaim to have climbed a ladder wrought with the pitfalls of a global financial crisis and changing tides within the industry. And, while they’re more than proud to talk about their humble beginnings, the company is now recognized across the western states for its work on massive commercial and industrial projects.

You might be wondering how a company makes the transition from the halcyon days of just starting out — armed only with the tools in your truck and relentless belief in what you can do — to becoming a multimillion dollar stronghold in the industry.

For Phaze Concrete, though, the answer is simple; they claim that their work, from the very beginning, has been guided by their principles of performance, cooperation, and integrity.

In fact, from the inception of the business, they’ve approached every project with the aim of completing it under budget and ahead of schedule. Rather than allowing their clients to wallow in ambiguity and uncertainty, they’re up-front about the status of their work and how they intend to overcome any unforeseen obstacles.

Likewise, they pride themselves on ensuring that their working environments are professional and pleasant for their employees. Whether you’ve been with the company for years, or you’re an apprentice starting out on your first job with them, you are always expected to behave with courtesy and consideration for your colleagues.

To achieve this, Phaze Concrete has implemented several unique programs for the benefit of their workforce. One of these is their GED program, which allows apprentices of any age — who have not yet managed to graduate from high school — to work toward their GED diploma. Furthermore, they’ve also extended eligibility for the course to family members of apprentices, too.

While speaking to the public recently, a company representative responded to praise for allowing their staff to catch up on lost opportunities: "We don't want our employees simply to come to work and earn a paycheck and go home."

"We want them to come and have a valuable experience, learning transferable skills that can improve every aspect of their life. Registered apprentices, regardless of their age, will have the opportunity to complete their GED, if they have not received a high school diploma or equivalent. Phaze provides the GED readiness course that is available to all employees and family members of our employees."

"When employees make the commitment to the apprenticeship program, Phaze Concrete makes a commitment to them to give them the most well-rounded industry training available. Doing the right thing has been an important value for the Phaze team, often going the extra mile to make sure customers get what they expected and have an active involvement with solutions to the daily challenges and hurdles of today's construction industry."

And the company expects the idea to pay dividends. At the time of writing, they've got 26 apprentices already learning the skills required to become qualified concrete workers for the company. In fact, they've been inundated with applications from similarly motivated prospective employees.

Considering their options now, it's likely that Phaze will continue to expand its workforce over the coming years. Recently, they partnered with the Department of Labor's Department of Apprenticeships initiative as well. This comprehensive program allows new workers to gain the practical, theoretical, and on-the-job training they need to allow them to become well-rounded workers capable of taking on any challenge on the construction site.

The program has over 37,000 sponsors across the United States and recently gained explicit support from the U.S. Secretary of Labor, Alexander Acosta. Speaking at the G-20 Labor and Employment Ministers' Meeting in May this year, he expressed the government's (including the new President's) support of initiatives of this ilk.

In fact, thanks to Trump's promises on the campaign trail, it's likely that the industry will see stimulated growth as well as an organic increase due to new legislation brought in by the Republican President.

His vows to increase the traditionally-declining numbers of construction workers in the States resonated with many who still believe that the industry should remain a staple of the American economy.

And, thanks to pledges like this, it's likely that Phaze will continue to grow for many years to come.

Source: Phaze Concrete