ElementsLocal Launches Free Webinar for Online Local Marketing for Franchises

ElementsLocal (Elementslocal.com), a division of Elements, Inc. that specializes in local franchise marketing, is launching a free webinar series on best practices for online marketing for franchises.

ElementsLocal™ Launches a Free Webinar Series on Successful Online Marketing for Franchises

San Luis Obispo, Ca- ElementsLocal (Elementslocal.com), a division of Elements, Inc. that specializes in local franchise marketing, is launching a free webinar series on best practices for online marketing for franchises.

Social media, mobile technology, and search engine marketing, to name a few, are changing how we do business, making it critical to be conversant in all areas of online marketing in order to stay ahead of the competition.

"At every event we attend, whether it's the IFA Conventions or franchise expos, we get lots of great questions from franchise professionals on how to develop a successful online strategy. These questions inspired us at to create an instructional webinar series that delves into the most vital aspects in online marketing necessary to establish a strong online presence", says Jeremy LaDuque, CEO of Elements.

Getting started, however, can be the biggest challenge. Top-level franchise executives are being faced with daunting questions like, "how do I get top search rankings in thousands of location" or "which social network is right for my franchise group" or most importantly "how will I show a return on investment if I invest in one of these".

This 3 part webinar series, called 'The Inbound Advantage' includes the information franchise marketing professionals need to success in the new digital age:

• In the first in the series titled, Localized Online Marketing: Winning Over the "Locals", Elements' CEO and online marketing expert, Jeremy LaDuque, teaches how to create a local presence for every franchise location in order to improve local search engine rankings, reduce pay-per-click advertising, and ensure brand consistency. Webinar will take place on Friday, November 20, 2009 at 10:00 AM PST.

• The next webinar in the series, Social Media: Socializing Strategically, will take place on, Friday December 18, 2009 at 10:00 AM PST. Demystify the process of establishing and maintaining a successful social media presence. This step-by-step webinar will help determine which social media sites are for your franchise, how to implement a strategic plan, and how to easily manage it..

• The third webinar in the series, Measuring Your Online Efforts: Assess for Success, will take place on Friday, January 15, 2010 at 10:00 AM PST. This webinar will help you measure and analyze your online marketing results. Find out what online strategy is working for your franchise and how to get better results for the ones that aren't.